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Press releases

26 August 2025

Quorn Makes Major Change For Ingredient-Conscious Fans

With the same great taste and just 3 ingredients in one of its hero products, Quorn’s range is simpler than ever and packed with protein. Removing all artificial ingredients from its core frozen veggie ingredients range, the refreshed products are now available in all major supermarkets. Meat-free favourite Quorn is freezing consumer concerns around artificial ingredients, by removing all additives from its core veggie frozen ingredients range. From August, shoppers in all major supermarkets will find the same best-selling Quorn Mince and Quorn Pieces made with just four and three ingredients respectively. Yes, really that simple! High in protein and fibre and low in saturated fat: Quorn Mince, made with just 4 ingredients and cooks in 10 minutes (300g RSP £2.60^#, 500g £3.65^# – available in all major supermarkets)Quorn Pieces, made with just 3 ingredients and cooks in 10 minutes (300g RSP £2.60^#, 500g £3.65^# – available in all major supermarkets) Quorn Swedish Style Balls and Quorn Strips will also be part of the ‘no artificial ingredients, high in protein’ range, with even more delicious products joining the line-up in 2026. That’s not all – the UK’s No. 1 meat-free brand¹ has also given its frozen ingredients packaging a glow up, with a bold new design that makes it easier than ever for busy shoppers to tell the difference between each product in the freezer aisles. With health-conscious Brits increasingly checking the ingredients label of their kitchen favourites, Quorn’s timing couldn’t be better. 53% of UK consumers say that healthy nutrition has become more important to them in the last five years². These stripped-back ingredients lists are designed to appeal to that growing crowd – delivering maximum taste, with minimal fuss. Alongside the refreshed ingredients line up, the brand has developed a host of new delicious and super-simple showstopping recipes. You can find all the mouthwatering inspo on Quorn’s website, with mouthwatering dishes designed to put variety and flavour back into mealtimes, whether you’re a kitchen newbie or a cooking connoisseur. With 5 billion meals that can be made using the Quorn high protein, no artificial ingredients range³, Quorn is on a mission to lead a delicious revolution in how the world chooses protein. Lucy Grogut, Head of Brands at Quorn Foods UK, says: “People love Quorn’s frozen ingredients range – we’re the biggest name in meat alternatives and there’s a reason for that. However, we recognise that shoppers want more simplicity when it comes to their food. We’ve got 40 years of delicious creations behind us – and this is our most simple and nutritious range yet. It’s the same great tasting products that consumers love, but just without the additives that we know some are actively trying to cut down. “With this launch, we’re cutting through the confusing noise around meat free nutrition and leading a new, positive narrative. We have always said that the nutritional benefit of a food remains the most important factor in whether it is good for you or not, and we have extensive evidence on all our products to support their place in a healthy and balanced diet. Quorn’s new ingredients range provides a range of planet-friendly, protein packed products that deliver easy, tasty and nutritious swaps for the meals you know and love. “It’s healthy food for people and the planet, with no compromises. We’re helping consumers cut through the noise, at a time when polarising health claims and misconceptions are rife. We want to leave people thinking Quorn is ‘So Tasty… Why Choose the Alternative?” Once these products hit supermarket shelves, 25% of Quorn sales will be products that contain no artificial ingredients⁴, showing what a huge impact the changes will make. ^#_{RRP set at the discretion of individual retailers.} References ¹_{NIQ Panel, Total GB, 52 w/e 12.07.25, Quorn Foods Defined Meat Free Universe} ²_{NIQ Global Health & Wellness Survey 2025, Q: Are you following items more, or less, important to you now than they were five years ago? - Healthy Nutrition (I.e.. What I eat & drink)} ³_{Kantar State Of The Nation} ⁴_{NIQ Panel, Total GB, 52 w/e 12.07.25, Quorn Foods Defined Meat Free Universe}

15 May 2025

‘Mission Snack Swap’ - Reigniting a Summer of Snacking

The UK’s No.1 meat-free brand¹, is kicking off a summer snacking extravaganza from 22 May. Backed by a multi-million-pound investment, Quorn’s ‘Mission Snack Swap’ campaign will be activated across TV from 24 May, VOD, online video, social media, influencers, PR and in store across the whole of the UK. The brand launched its latest campaign this week with a stunt that saw A-lister Tom Cruise ‘spotted’ on a snacking mission of his own, ahead of his latest Mission Impossible premiere. Excited fans near London’s Leicester Square were quick to stop and ask for selfies as Tom enjoyed his protein packed snack break of Quorn Cocktail Sausages before it was revealed that all was not quite as it seemed. One onlooker was overheard saying: “I can’t believe it, I’m such a big fan! I only popped out for some lunch and never expected to see Tom Cruise chilling in the park eating cocktail sausages!” Lucy Grogut, Head of Brands at Quorn Foods, said: “We’ve had so much fun with our puppets over the last few years, and they have become stars of the small screen. This year, we were excited to hear that our ‘Mission Snack Swap’ was launching back onto TV screens the same week as the latest Mission Impossible film hits the big screen. Our Tom Cruise lookalike had a ball (and bite!) with consumers, and it was the perfect way to start our summer of snacking. With such a close resemblance, he left shoppers really asking, ‘why choose the alternative?’ “We’re going into this campaign already in a strong market position, Chilled Meat Free snacks are the No.1 sector attracting shoppers to category, and Quorn is leading the way as the fastest growing brand in chilled meat free in the latest 12 weeks². Last year, our “So Tasty’’ snacking campaign, the biggest of its kind for chilled meat free, brought over 400k new shoppers into the category³. We are continuing to invest in building on this momentum to keep Quorn firmly at the forefront of shoppers’ minds throughout summer and beyond. This campaign will be bigger than ever, running concurrently across more channels, and reaching shoppers across even more touchpoints.” “The ad creative is an engaging, tongue in cheek way to showcase that our high protein snacks may be mini in size but are mighty in taste.” Featuring Quorn’s eye catching puppet pals, Perry Pig, Clarence Cow and Chickson Chicken, the advert sees the gang on a ‘mission’ sneakily swapping out meat-based scotch eggs and cocktail sausages with tasty, high protein and low saturated fat Quorn Cocktail Sausages and Picnic Eggs, showing there really is no need for the alternative. Creative by adam&eveDDB, Media is handled by Initiative, Digital by Anything and PR by MTJ PR. Advert is directed by Jim Archer and puppets created by Andy Heath at Talk to the Hand Productions. Watch the Ad here. Full credits Information issued on behalf of Quorn Foods by MTJ PR. For further information please contact Luke Marsden or Charlotte Alty at quorn@mtjpr.co.uk. References ¹ Nielsen IQ retail Measurement 52 w/e 22/02/2025 ² Nielsen IQ EPOS 12 w/e 19/04/25 ³ Kantar, Rolling Buyers, 12 w/e 4th August 2024

25 April 2025

Quorn adds to its one-of-a-kind deli range

Quorn Tomato & Basil Deli Slices roll out in Tesco from 28 April. Both Quorn Tomato & Basil Deli Slices and Quorn Garlic & Herb Deli Slices roll out in Sainsbury’s from 7 May and Asda from 19 May. As lunchtime habits continue to evolve, Quorn, the No. 1 brand in Chilled Meat Free Deli¹, is adding two irresistibly unique products to their range. Research² shows Brits still enjoy eating out but are now spending less money on lunch and finding their enjoyment in high protein, tasty midday meals that offer something different. Quorn has heard this call and can deliver from the comfort of your home, without the additional expense! Whether you're packing a lunch box, prepping a picnic, or creating the ultimate grazing board, Quorn Deli Slices are the ideal crowd-pleaser. Two new mouthwatering flavours, both high in protein and low in saturated fat, Quorn is bringing an extra tasty twist to the table. Quorn Tomato & Basil Deli Slices (RRP £2.60^#): tangy and tantalising, seasoned with ripe tomato and basil. These slices will bring a fresh, aromatic twist to any meal. With their veggie-packed goodness, they’re the ideal choice for anyone looking to add a tasty and satisfying pop of flavour to their plate! Quorn Garlic & Herb Deli Slices (RRP £2.60^#): succulent and zesty, tapping into a popular taste trend, these are infused with a blend of distinctive garlic and fragrant herbs, finished with a refreshing hint of lemon. Making it so simple to freshen up your lunch time plans! Lucy Grogut, Head of Brands at Quorn Foods, said: “Shoppers are always looking for more inspiring and tasty lunch ideas while trying to reduce their meat intake. Our new Tomato and Basil and Garlic and Herb Deli Slices are an exciting alternative to meat, giving shoppers the satisfaction of variety and great new flavours. “We know Brits already enjoy our Spinach & Red Pepper slices, it’s one of the biggest sellers in Deli, appealing to all shoppers and not just vegetarians. Naturally, we wanted to expand our much-loved range to give those consumers an exciting new choice. Our two new Slices are providing even more delicious options, with the added benefit of being low in saturated fat and high in protein. There really is no need to choose the alternative,” added Lucy. Make mealtimes even tastier with our deli recipes. Information issued on behalf of Quorn Foods by MTJ PR. For further information please contact Charlotte Alty or Luke Marsden on quorn@mtjpr.co.uk. ^# Pricing set at the discretion of individual retailers References ¹ NIQ Retail Measurement 52 w/e 22/02/25 ² Kantar’s Worldpanel, OOH Usage Data: 52 w/e 3 Nov 24 vs 5 Nov 23.

3 March 2025

Quorn Adds Moreish Favourites To The Dinner Table

Brits will be rushing to the aisles to satisfy their taste cravings with these: Salt & Pepper Tenders spice up Quorn’s Takeaway Range! New Cumberland Sausages perfect in the hole! Britain’s favourite takeaway dish is about to get even easier to add to plates across the country as Quorn, the UK’s No.1 meat free brand¹, launches a tasty new addition to its frozen Takeaway range. Quorn Salt & Pepper Tenders (RRP £2.85^#, serves 2) are available in Waitrose now, followed by Asda and Morrisons from 14th April. The mouthwatering and versatile Quorn Salt & Pepper Chicken Tenders are tantalisingly tasty, high in protein, a source of fibre and low in saturated fat. Coated in a classic Chinese five-spice and salt and pepper seasoning, Quorn is making it easier and more cost effective for Brits to whip up a mouthwatering fakeaway in their own kitchen. Gill Riley, Consumer Director at Quorn Foods, said: “Salt and pepper is one of the most talked about flavour combinations out there and we have developed an incredible product that makes it so quick and easy to enjoy at home. Just like the rest of our Takeaway range, our new Salt & Pepper Tenders are ideal for shoppers looking to create that perfect night in – any day of the week. “Our focus in 2025 is on making meat alternatives a positive choice for more consumers. Packed with protein, Quorn Salt & Pepper Tenders lets you create an even tastier version of our nation’s most popular takeaway food, that’s even better for you and the planet - what’s not to love?!” The Salt & Pepper Tenders join Quorn’s successful Takeaway range which includes Quorn Crunchy Fillet Burger and Quorn Spicy Buffalo Fillets. April will also see the addition of brand-new Quorn Cumberland Sausages (of RRP £2.60^# for 336g). Quorn’s Cumberland Sausages will be available from 14th April in Asda and Morrisons. The perfect freezer staple, these sausages can be ready in the pan in just ten minutes and they’re high in protein, low in saturated fat, a source of fibre and extremely versatile. Their deliciously peppery flavour is perfect slapped on a breakfast butty, stuck in a toad in the hole or served up in the classic combo of bangers and mash. “Our new Quorn Cumberland Sausages provide families who are looking for quick and fuss free midweek meals with a really simple swap, so they can easily reduce the amount of meat they’re eating and dish up something that everyone will love,” concludes Gill. Check out the full takeaway range Try our tasty, easy to make meat free sausage recipes Information issued on behalf of Quorn Foods by MTJ PR. For further information please contact Charlotte Alty or Luke Marsden on quorn@mtjpr.co.uk. ^# RRP set at the discretion of individual retailers. References ¹ Circana data 52 w/e to 28th December 2024

16 December 2024

Quorn Turns Up The Heat with Brand New Smoky BBQ Bites

Brits will be BBQueueing round the block to try these bites: Smoky BBQ Bites to join existing Sweet Chilli and Garlic and Herb flavours on supermarket shelves from the end of December. The UK’s No. 1 meat alternative brand¹ is adding a mouthwatering new flavour to its star line up of snacks. Available from 30th December in the chilled aisles of Asda and Tesco (RRP £2.50, 180g^#), these delicious Bites are bursting with flavour, with a smoky BBQ filling that everyone will love. And because they are made using Quorn’s super-ingredient Quorn mycoprotein, they are high in protein, low in saturated fat and a great source of fibre. Less faff, more flavour! Quorn Smoky BBQ bites are ready to eat and come in a handy resealable pack, so they are the perfect snack to have in the fridge when you need to grab and go. Gill Riley, Consumer Director at Quorn Foods UK, said: “Our ready to eat range is already the top choice for snack lovers, who love the great taste, high protein and convenience of these little bites packed with big flavour. “We have no doubt this flavour will be a firm favourite for all. During flavour testing, the Smoky BBQ Bites flavour was a hit, a close second after our incredible Quorn Garlic and Herb Bites². “Our brand-new Bites provide a delicious snack that we know Brits are craving. Packed with protein and a deliciously rich BBQ centre, these snacks offer a tasty alternative to meat-based on the go options, giving a smoky yet sweet taste explosion in every mouthful.” Information issued on behalf of Quorn Foods by MTJ PR. For further information please contact Charlotte Alty or Rachael Kershaw on quorn@mtjpr.co.uk. ^# Pricing set at the discretion of the retailer References ¹ Circana Total Market, Value Sales, 52w/e 05.10.24 ² Toluna, June 2024, Meat Free Non-Rejectors Sample (146)

28 March 2024

Quorn Gets Set for a Summer of Snacking & Deli

New Cocktail Sausages recipe and new pack sizes for snacking products New range of four Quorn Deli Mini Fillets, including two brand new flavours, hitting supermarket shelves in April The UK’s No. 1 meat free brand¹ is setting out plans for a snack-tastic summer and making deli dreams come true, with two new products and an enhanced recipe for one of its most popular snacks this April. In addition, the relaunch of the Quorn Deli Mini Fillets range, will include two new tantalising flavours: Quorn Tikka Mini Fillets Spiced with an aromatic and warming Tikka flavour, these new fillets will fire up lunchtime flatbreads and naans, perfect with a cooling coconut yoghurt dressing. URL to be added. Quorn Fajita Mini Fillets A convenient and deliciously smoky take on a popular dinner staple. Spice up your lunch with a Mexican bean salad or add into a warm flour tortilla with rice and homemade salsa. URL to be added. The two new products will be joining existing Sweet Chilli Mini Fillets and Roast Slices and will also see a refresh, moving into the ever-growing Mini Fillets range. Each product can be enjoyed hot or cold and is high in protein, low in saturated fat, a great source of fibre and gluten-free. The new range will be available from April across Tesco, Sainsbury’s, Morrisons, Asda and Waitrose. Pack size: 138g, RRP: £3.00^#. Quorn has also been developing an even tastier recipe for its much-loved Cocktail Sausages. The new product will make switching to meat free snacks even easier, with a closer visual likeness to the meat equivalent and enhanced taste. The new Sausages will still be high in protein, low in saturated fat and a great source of fibre. In consumer trials, the new recipe received outstanding feedback, with purchase intent of more than 80%. From April, consumers can also buy two different pack sizes of their favourite Quorn Cocktail Sausages and Picnic Eggs. Both will be available in 140g and 240g packs. The new packs will be available from the 9 April across major mults. Pack size: 140g RRP: £1.95, 240g RRP £2.95^#. Gill Riley, Consumer Director at Quorn Foods UK, said: “We know that our snacking products are already the No. 1 meat free choice for shoppers, who love the great taste, high protein and convenience of our Cocktail Sausages and Picnic Eggs. “Our new Cocktail Sausage recipe builds on an already superb product, making them look and taste even more like their meat equivalent. With the addition of another pack size, we’re delivering on even more levels. Quorn is continuing to meet shoppers’ needs in 2024 to drive excitement and engagement in meat free eating this summer, and there’s plenty more to come.” These developments will be supported by a major marketing investment in Quorn’s biggest campaign for the snacking range to date. Keep your eyes peeled for a brand new advertising creative running across TV, video on demand, online video and social channels this summer, asking the question ‘Quorn’s So Tasty, Why Choose The Alternative?’ References ¹ _{Circana 27 Jan 2024} ^#_{Pricing set at the discretion of the retailer}

7 March 2024

Swapping meat for Quorn lowers cholesterol, with reductions comparable to a Mediterranean diet says study from the University of Exeter

Regularly substituting meat for Quorn could help to lower bad cholesterol at a rate comparable to what might be expected from more wholesale dietary changes, such as following a Mediterranean or vegan diet, according to the findings of a new study by scientists at the University of Exeter. Published in Clinical Nutrition, the remotely-delivered study involved 72 overweight adults with high cholesterol levels. Researchers found that participants who ate 180g of Quorn products on a daily basis - equivalent to two servings of Quorn mince - saw a 10% reduction in ‘bad’ LDL cholesterol over the four-week study period. This equates to a 0.3 millimole per litre (mmol/l) decrease in bad cholesterol levels in less than one month - just by making the simple swap of meat to Quorn. To put this reduction over a four-week period into perspective, a wealth of research has shown how more wholesale healthy dietary changes, such as switching to a Mediterranean¹ or vegan² diet, will typically deliver a 0.2 – O.3 mmol/l reduction in bad cholesterol levels after 12 weeks. Researchers at the University of Exeter also noted that typical doses of atorvastatin, the most popular statin prescribed by the NHS to treat high cholesterol³, commonly yield a 0.3 – 1.3 mmol/l reduction after 12 months⁴. According to medical research⁵, a decrease of 0.39 mmol/l in bad cholesterol levels is associated with a 25% lower lifetime risk of heart and circulatory disease. With pharmaceutical trials suggesting that reductions increase in a linear way over time, the researchers suggested further studies should be undertaken to see if the results improve even further when Quorn is eaten over a longer period. The findings are significant as, while Mediterranean and vegan diets are proven to be effective in lowering cholesterol, research⁶ shows that making such wholesale dietary changes can be difficult due to a wide range of factors - including higher costs of ingredients, unfamiliarity of foods and the reduced availability of specialist products. The researchers concluded that dietary substitutions that are easy to implement - like swapping meat for Quorn - are likely to be more attractive to the public. The researchers said that the new study demonstrates how Quorn products can play an important role in cholesterol management, as a high-fibre, low in saturated fat food source that’s widely available. The study – which saw half of the participants (39) given meat and fish products to eat on a daily basis as part of their regular diet, while the other half (33) were provided with Quorn products – also revealed further heart health benefits. High blood sugar levels and c-peptide concentrations are commonly associated with diabetes⁷ and an increased risk of cardiovascular disease⁸ and all-cause mortality⁹. The researchers found that study participants who ate Quorn products experienced, on average, a 13% drop in blood glucose levels and a 27% fall in c-peptide concentrations, compared with the control group. With current data showing that 2.4 million people are at an increased risk of type 2 diabetes in the UK¹⁰ based on high blood sugar levels, these findings demonstrate how mycoprotein – the high protein, high-fibre food source that’s the main ingredient in Quorn - could also play a key role in tackling a disease that currently costs an estimated £14 billion a year to treat¹¹. The findings come after the latest annual Health Survey for England estimated that well over half (59%) of adults suffer from raised cholesterol¹² and one in ten from diabetes¹³, with both conditions known to cause cardiovascular disease - meaning millions of people could be at risk of a potentially fatal heart attack or stroke. High cholesterol is thought to be caused by diets high in saturated fat, carrying excess waist fat, not exercising enough and smoking, and is described, alongside high blood sugar levels, as one of the silent killers that are often symptomless and only identified through a medical emergency. Quorn mycoprotein is not only low in saturated fat, it is also high in fibre, particularly a fibre called beta-glucan that’s common in foods like oats and barley, and it’s thought that the fermentation of this fibre in the intestines creates short-chain fatty acids which may reduce the amount of cholesterol produced by the body. Commenting on the findings, Dr George Pavis, who led the study for the University of Exeter, said: “We’re really excited about these results and what they mean for public health. Previous laboratory studies, where all food eaten is controlled and alcohol and caffeine consumption regulated, have clearly shown that daily consumption of mycoprotein reduces bad cholesterol, but this is the first study of its kind to explore the impact of such a dietary intervention in a real-world, home-based setting where participants were not restricted in terms of what else they consumed or did. “The findings demonstrate that introducing Quorn foods into a diet on a regular basis helps to significantly lower bad cholesterol, blood glucose and c-peptide concentrations, which is important for boosting heart health and reducing the risk of cardiovascular disease. “It was particularly interesting to see the scale of the impact that Quorn consumption had in terms of reducing harmful cholesterol, with its performance over four weeks comparable to what we might expect to see from well-established approaches, such as following a Mediterranean diet.” Sam Blunt, Quorn’s director of sustainability and corporate affairs, said: “The potential cholesterol-lowering effects of Quorn’s mycoprotein were first identified nearly four decades ago and, since then, numerous studies have helped us to understand more about the extent of its cholesterol management capabilities, with its high-fibre content thought to play a key role in this. “While the benefits of adopting a Mediterranean diet are clear, it’s not always easy to do and this study highlights how, by simply introducing Quorn products into their diet on a regular basis, people may be able to quickly reduce their cholesterol levels and improve their heart health with minimal effort." The study, entitled ‘A four-week dietary intervention with mycoprotein-containing food products reduces serum cholesterol concentrations in community-dwelling, overweight adults: a randomised controlled trial’ is published in Clinical Nutrition Journal. Visit the Quorn Nutrition website to learn more about Quorn mycoprotein. For more information please contact matt.thompson@evergreenpr.co.uk or chris.hayter@evergreenpr.co.uk. References _{¹ Mediterranean-style diet for the primary and secondary prevention of cardiovascular disease, National Library of Medicine, March 2019
² Vegan dietary pattern for the primary and secondary prevention of cardiovascular diseases, National Library of Medicine, February 2021
³ Patients struggle to find life-saving statins, MailOnline, July 2023
⁴ Atorvastatin improves left ventricular systolic function and serum markers of inflammation in nonischemic heart failure, National Library of Medicine, January 2006
⁵ Association of Genetic Variants Related to Combined Exposure to Lower Low-Density Lipoproteins and Lower Systolic Blood Pressure With Lifetime Risk of Cardiovascular Disease, JAMA, September 2019
⁶ Dietary cost associated with adherence to the mediterranean diet and its variation by socio-economic factors in the UK Fenland Study, National Library of Medicine, March 2018
⁷ Type 2 diabetes, Diabetes UK
⁸ Diabetes, heart disease and stroke, National Institute of Diabetes and Digestive and Kidney Diseases
⁹ Serum C-peptide levels and risk of death among adults without diabetes mellitus, National Library of Medicine, June 2013
¹⁰ How many people in the UK have diabetes? Diabetes UK, Latest statistics
¹¹ Cost of diabetes, Diabetes UK
¹² Health Survey for England, published May 2023, Cholesterol levels
¹³ Adult health: diabetes, NHS Health Survey for England, published May 2023}

27 September 2023

Swap red meat for Quorn protein to improve heart health and reduce waist circumference, study finds

Over a two-week period, the mycoprotein-based meat substitute lowered ‘bad’ cholesterol levels by 12% and reduced waist circumference by almost 1cm in study volunteers. Equates to 9% fall in risk of dying from a stroke or coronary heart disease. Follows estimates that two-thirds of adults are overweight or obese, while half suffer from raised cholesterol. People looking to reduce their cholesterol and trim fat from around their waist could try swapping meat for Quorn protein, according to the findings from a new study by Northumbria University, Newcastle, published in the European Journal of Nutrition, which saw positive effects in both areas in just two weeks. Researchers from the University found that participants who ate Quorn products – the popular mycoprotein-based meat substitute - over just a two-week period, saw a significant 12% drop in ‘bad’ LDL cholesterol and a 7% fall in total cholesterol, compared to those who ate similar products made from red and processed meat. In addition, they also reduced their waist circumference by close to 1cm (0.95cm) on average over the 14 days. Such a drop in total cholesterol levels could, according to medical research, reduce a person’s risk of dying from a cardiovascular disease, such as a stroke or coronary heart disease, by as much as 9%. ¹ Waist circumference is a good measure of abdominal fat and a key marker of cardiovascular health, with a near 1cm reduction in the mycoprotein group, achieved within a short period, suggesting potential benefits for heart health and body composition. The investigator-blind trial - which involved 20 healthy male adults who were randomly assigned to consume 240 grams per day of red and processed meat or an equivalent amount of Quorn over two 14-day periods – also revealed further heart health benefits from consuming mycoprotein, the unique ingredient in all Quorn products. Researchers identified a clinically meaningful trend toward lower systolic and diastolic blood pressure in the mycoprotein group, potentially contributing to improved cardiovascular health. The findings come after the latest annual Health Survey for England estimated that well over half (59%) of adults suffer from raised cholesterol², almost two-thirds (64%) are overweight or living with obesity³ and almost a third (30%) have high blood pressure⁴. All three are known to cause cardiovascular disease – meaning millions of people could be at risk of a potentially fatal heart attack or stroke. High cholesterol is mainly caused by diets high in saturated fat, carrying excess fat around your waist and not exercising enough, and is described, alongside high blood pressure, as one of the ‘silent killers’ that are often symptomless and only identified through a medical emergency. Elevated levels of low-density lipoprotein (LDL) cholesterol, often referred to as ‘bad’ cholesterol, can lead to the build-up of fatty plaques in a person’s arteries, which restrict blood flow and increase their risk of a heart attack or stroke. Currently, high LDL cholesterol is associated with a quarter (115) of the 460 heart and circulatory disease deaths recorded in the UK⁵ every day. Almost eight million people in the UK rely on statins to lower their cholesterol, but there is growing concern, following shortages, about the affordability of these drugs, with the most prescribed statin, atorvastatin, recently increasing in price from 49p to £5.30 over a six-week period⁶. Maintaining a healthy waist circumference is also known to be important for preventing future heart attacks and strokes. A larger waist typically indicates that there’s excess fat around and inside organs and when this happens in the liver, for example, it pushes out too much fat and sugar into the blood, increasing the risk of coronary heart disease and type 2 diabetes. This is a particular risk when excess fat is carried around the lower torso in the abdominal area. Commenting on the study findings, lead researcher Dr Daniel Commane, Associate Professor in Nutritional Sciences at Northumbria University, said: “At a time when millions of people have high cholesterol and excess tummy fat, this study is the latest of several human dietary intervention trials where mycoprotein has demonstrated significant cardiovascular benefits. “It’s important as it highlights how making a simple dietary change to consume mycoprotein can deliver impressive heart health benefits in a very short period of time, cutting the risk of a person dying from cardiovascular disease by as much as nine per cent according to some models. It also demonstrates how mycoprotein could play a key role in supporting weight loss and long-term weight management - which is hugely important when we consider the health risks of obesity and that almost two in three people in England are clinically overweight. “This latest study builds on previous research we conducted, which revealed that Quorn mycoprotein significantly reduces the presence of cancer biomarkers and improves gut health.” Fungi-based proteins like Quorn’s mycoprotein are a separate kingdom of food, distinct from plant-based foods, and they are increasingly being recognised for their distinct nutritional attributes. Cultivated via the age-old process of fermentation, mycoprotein is a ‘complete protein’ that’s low in saturated fat, contains no cholesterol, and is recognised as a healthy source of protein and fibre. Quorn mycoprotein forms part of a healthy and sustainable diet, with mycoprotein included in the Eatwell Guide⁷, the UK Government’s healthy eating guidelines. Tim Finnigan, Scientific Advisor for Quorn Foods and Visiting Professor at Northumbria University, said: “While many millions of people have been diagnosed with raised cholesterol or high blood pressure, there are millions more who remain undiagnosed, and tackling these silent killers should remain an absolute priority. “There’s a myriad of solutions to these challenges, some costing more than others, but what is clear from this research and other recent studies, is that people can make a huge difference to their heart health just by adding mycoprotein to their diet. “Made by fermenting a naturally occurring fungus, it replicates the taste and texture of meat incredibly well and is supported by a rich evidence base of more than 20 published studies showing its health benefits as a quality protein.” You can learn more about the study findings in the European Journal of Nutrition. References ¹ Cholesterol reduction yields clinical benefit, Circulation Journal, 1998 ² Health Survey for England, published May 2023, Cholesterol levels ³ Health Survey for England, published Dec 2022, Overweight and obesity ⁴ Health Survey for England, published May 2023, Hypertension levels ⁵ British Heart Foundation factsheet, April 2023 ⁶ Patients struggle to find life-saving statins as pharmacies run short of the anti-cholesterol drugs as prices soar, MailOnline, 08.06.23 ⁷ Eatwell Guide, page 5

10 August 2023

Quorn Unveils Two New Mouth-Watering Products with Revolutionary Technology to Assist Shoppers

Quorn Launch Tomato & Mozzarella Escalopes and Mini Vegan Sausage Rolls. These great-tasting new products are the first meat-free products to carry NaviLens technology, supporting a more inclusive shopping experience for visually impaired consumers. Quorn have now added two new value-for-money choices to the popular frozen range. The new products also feature revolutionary technology that will make the Quorn range more accessible and inclusive to blind and visually impaired shoppers. As the first meat-free brand to adopt ground breaking NaviLens technology, these latest additions are the first of 42 Quorn products that will be rolled out with the tech over the next 12 months. The newest Quorn additions to supermarket shelves are: Quorn Tomato & Mozzarella Escalopes RRP £2.65**, launch date 14th August, Asda Delicious escalopes, made with Quorn mycoprotein, topped with an oozy tomato and mozzarella sauce and coated in Quorn’s signature breadcrumbs. The new escalope joins Cheese & Broccoli, Garlic & Mushroom and Mozzarella & Pesto Escalopes on supermarket shelves as a great tasting, easy dinner for two allowing shoppers to choose a delicious meat-free dinner without the need to spend hours in the kitchen. The Quorn Tomato & Mozzarella Escalopes will also arrive in Tesco on September 11th and Morrisons on November 6th. Quorn Mini Vegan Sausage Rolls RRP £3.50**, launch date 18th August, Asda A deliciously meat free Quorn Vegan Sausage Roll encased perfectly in pastry. Quorn’s first frozen snacks are perfect for sharing. Whether you’re planning a picnic when the British summer hopefully starts to pick up or parties to celebrate Halloween, Christmas and New Year, the tasty sharing bag contains 25 Mini Vegan Sausage Rolls to make every occasion deliciously meat free. The Quorn Mini Vegan Sausage Rolls will also arrive in Morrisons on November 6th and Sainsbury’s from December 1st. The two new products will be the first from Quorn to feature the specially developed NaviLens barcodes that will make its range more accessible and inclusive to blind and visually impaired shoppers when choosing meat free. The barcodes allow shoppers to easily access key product information and nutritional details from up to 12 x farther away than standard QR codes. Gill Riley, Marketing Director at Quorn Foods UK, says: “Our new Tomato & Mozzarella Escalopes and Mini Vegan Sausage Rolls are the perfect additions to our range. We know they’ll be a hit with shoppers who are looking for simple, tasty, swaps for meals they know and love that won’t cost the earth, quite literally. After all, Quorn is so tasty, why choose the alternative?” “As the leading meat free brand, we want to make our products as widely accessible as possible, so that everyone can enjoy more meat free. NaviLens technology is a huge step in our journey towards making things like the weekly food shop a more inclusive and smoother experience for the visually impaired. We’re thrilled that Quorn is the first meat free brand to offer this.” Marc Powell, Head of Accessibility Innovation at the Royal National Institute of Blind People (RNIB), said: “We’re delighted that Quorn is introducing NaviLens technology onto their product packaging. This is a positive step in making products accessible for blind and partially sighted people, and ensuring they have the same access and choice as our sighted peers. “Quorn are the first vegetarian food brand to introduce the technology, and we’re pleased that this will bring further choice and independence to people living with sight loss.” References _{* Circana All Outlets Value Sales 52 w/e 15.07.23} _{**Retail pricing is at the sole discretion of the retailer}

28 March 2023

Vegan Protein Supports Muscle Building According To Study

Fungi-derived vegan mycoprotein is just as effective at supporting muscle building during resistance training as animal protein, according to the findings of a new study from the University of Exeter. The study, published in the Journal of Nutrition, is the first to explore if a vegan diet rich in mycoprotein – the naturally high-fibre fungi that is best known as Quorn - can support muscle growth during resistance training to the same extent as an omnivorous diet. It comes as a growing number of adults are eating less meat1, with latest figures showing that there are approximately 7.2m adults who now follow a meat free diet2. The randomised trial was split into two phases: in the first phase, 16 healthy young adults completed a three-day diet where their protein was derived from either omnivorous or exclusively vegan (predominantly Quorn’s mycoprotein) sources, whilst detailed measures of metabolism were taken. In phase two, 22 healthy young adults completed a 10-week high volume progressive resistance training programme while consuming a high protein omnivorous diet or a vegan diet rich in mycoprotein. The results demonstrated comparable increases in muscle mass and strength in response to both diets, with no significant differences between the two. The group on the high protein omnivorous diet gained 2.6 kg of whole-body lean mass, while the group on the vegan diet gained 3.1 kg. Both groups also increased the size of their thigh muscles by the same amount (8.3%) over the course of the trial. Based on these results, the research team concluded that a vegan diet that’s high in mycoprotein can be just as effective as a high protein omnivorous diet in building muscle during resistance training. This study is the latest to demonstrate the potency of mycoprotein in muscle building, with research published by the University of Exeter in 20203 finding that mycoprotein builds muscle to a greater extent than milk protein, and a 2021 study4 concluding that a mycoprotein-rich vegan diet supports the maintenance of muscle tissue in older adults. However, this latest study is the first to directly compare mycoprotein with an omnivorous diet, including meat, and to do this over an extended ‘free living’ period of 10 weeks of the participants’ daily life. Commenting on the findings, Dr Alistair Monteyne, the researcher who conducted the trial at the University of Exeter, said: “It is well established that muscle building can be augmented by adhering to a high protein diet. However, it was previously unclear as to whether non-animal derived diets and non-animal derived protein sources, such as Quorn’s mycoprotein, could support muscle building during resistance training to the same extent as omnivorous diets and animal-derived protein sources." “Our study demonstrates that mycoprotein is comparable to animal proteins in terms of its ability to facilitate increases in muscle mass and strength in young adults who are regularly engaging in resistance training." “We now have a strong body of evidence, perhaps more than is available for any other alternative protein source, to show that mycoprotein is an effective protein food to support muscle maintenance and growth.” Tim Finnigan, Scientific Advisor for Quorn Foods, said: “At a time when a growing number of people are following official dietary advice to consume less meat for the sake of their health and the planet, it is positive that a high-quality meat-free protein that is scientifically proven to build muscle mass at a rate comparable to any animal-derived protein is available." “This study builds on a growing body of independently conducted research, thought to be the largest to exist for any alternative protein, that clearly demonstrates mycoprotein’s nutritional excellence as a complete protein with a proven ability to protect against a range of diseases and health conditions.” The study is entitled ‘Vegan and Omnivorous High Protein Diets Support Comparable Daily Myofibrillar Protein Synthesis Rates and Skeletal Muscle Hypertrophy in Young Adults’, published in the Journal of Nutrition. Visit the Quorn Nutrition website to learn more about Quorn mycoprotein. References 1 Source: The Lancet – Trends in meat consumption, October 2021 2 Source: Finder.com – How many vegetarians and vegans are in the UK?, January 2021 3 Source: The American Journal of Clinical Nutrition, August 2020 4 Source: National Library of Medicine, September 2021

16 February 2023

Swapping meat for Quorn’s mycoprotein may protect against bowel cancer, says study from Northumbria University

Researchers from Northumbria University have found that swapping red and processed meat for Quorn’s mycoprotein, a fungi-based meat alternative, leads to a significant reduction in intestinal genotoxins - which can cause bowel cancer - and increases healthy gut bacteria. Northumbria University published their study in the European Journal of Nutrition. The study has explored for the first time, the effects of replacing a high red and processed meat intake with mycoprotein on the levels of cancer causing chemicals, known as genotoxins, found in the intestines, as well as the impact on gut health. The randomised clinical trial followed 20 healthy male adults aged 18-50 and was split into two distinct phases. The meat phase saw trialists consume 240g of red and processed meat - including beef steak, pork sausages and ham slices - each day for a two-week period. For the mycoprotein phase, they consumed the same weight in fungi-derived mycoprotein equivalents over a separate two-week period, with a ‘washout’ period of four weeks between the two phases. Analysis of stool and urine samples from the mycoprotein phase revealed that levels of detected genotoxins like nitroso compounds (NOC) and p-cresol - chemical contaminants that have been found to be potential cancer risk markers - were significantly reduced. Conversely, results from the meat phase showed that genotoxin levels had risen, potentially increasing the long-term risk of bowel cancer, which is also known as colorectal cancer. The difference between the meat and mycoprotein phases was statistically significant. As well as delivering significant reductions in harmful genotoxins, the mycoprotein diet was also found to significantly improve gut health, increasing the abundance of protective bacteria such as Lactobacilli, Roseburia, and Akkermansia, which are associated with offering protection against chemically induced tumours, inflammation and bowel cancer. In contrast, findings from the meat phase revealed an increase in gut bacteria linked with issues such as cancer, cardiovascular diseases, weight gain and other negative health outcomes. Epidemiological data consistently associates red and processed meat with an increased risk of bowel cancer, leading to recommendations from both EATLancet and the International Agency for Research on Cancer (IARC) to reduce meat consumption¹,². Commenting on the findings, lead researcher Dr Daniel Commane, Associate Professor in Nutritional Sciences at Northumbria University, said: “Bowel cancer is the fourth most common cancer in the UK, with more than 40,000 new cases each year³, and data consistently associates red and processed meat consumption with increasing people’s risk. “As previous studies had identified that reasons for this enhanced risk include the fact that meat increases genotoxicity and, potentially, reduces fibre intake due to it commonly displacing plant foods, we wanted to explore the impact of switching meat for the fungi-based mycoprotein when it came to bowel cancer risk. “The study showed that this dietary change delivers a significant reduction in genotoxicity and an increase in beneficial gut microbes. Our findings suggest therefore that this high-fibre protein source provides a good alternative to meat in the context of gut health and could help to reduce long-term bowel cancer risk.” The trial was investigator blind, meaning the researchers did not know which group had which diet, and participants were screened for any gastrointestinal diseases or use of medication that might affect their gut/intestine, along with other conditions like coronary artery disease and diabetes. Participants were also asked to avoid consuming any other meat or Quorn mycoprotein products other than the supplied study foods, as well as any additional high protein, fibre or probiotic supplements, during the trial. Tim Finnigan, Scientific Advisor for Quorn Foods, said: “This latest study adds to the growing body of evidence that the nutritious protein source that is mycoprotein offers substantial health benefits, protecting against a range of diseases and conditions. “With official dietary advice encouraging everyone to consume less meat to improve the health of people and our planet, alternatives such as Quorn’s mycoprotein, which has an excellent nutrition profile, being high in protein and fibre, low in saturated fat and free from trans-fat and cholesterol, is really important. While many meat alternatives are plant-based, mycoprotein is fungi-based which, emerging evidence suggests, brings a range of additional benefits to metabolic health.” Academics from Northumbria’s Nutrition and Food Research Group are continuing to investigate the impact of mycoprotein on gut health. In particular, they are interested in understanding how the gut uses fibres in mycoprotein, such as chitin, beta glucan and mannan, and whether they might help train our immune systems or aid in lowering cholesterol levels, for example. The research team also said that further studies are needed to look at the impact of mycoprotein on gut health in different participant groups, disease or health states, and with other gut health outcomes. This study is the latest to demonstrate how Quorn’s mycoprotein delivers significant health benefits, including appetite regulation for those with obesity and type 2 diabetes, muscle growth and reducing cholesterol levels. You can learn more about the study findings here. Visit the Quorn Nutrition website to learn more about Quorn mycoprotein. References ¹ Bouvard et al, Carcinogenicity of consumption of red and processed meat, The Lancet Oncology, 2015 ² Willett et al, Food in the Anthropocene: the EAT-Lancet Commission on healthy diets from sustainable food systems, The Lancet, 2019 ³ Cancer Research UK, Bowel cancer statistics (accessed 2nd February 2023)

4 April 2022

New 'Chefs for Foodies' Meat-Free Recipe Boxes

With home cooking becoming the new dining out, Quorn has teamed up with Chefs for Foodies** to provide budding cooks with an opportunity to cook delicious meat-free recipes curated by the UK’s top chefs. The new Chefs for Foodies recipe boxes launch on 5th April 2022 via www.quorn.co.uk and provide the perfect taster for those looking to cut down their meat consumption and dip their toes into the flexitarian world. Each box contains the very best ingredients to create delicious vegan and vegetarian meals, which have been carefully measured and weighed, along with detailed recipe cards to help food lovers learn to recreate mouth-watering meat-free, restaurant quality dishes in the comfort of their own kitchen. The range, which includes four recipes inspired by the nation’s favourite Indian, fast food and Italian dishes, have been developed by award winning chef Dipna Anand, cordon blue trained chef Ella Cockman and Riccardo Arias Regalado. Discover your favourite meat-free recipe box with Quorn! Gill Riley, Quorn Marketing Director, said: “We’re always looking for new ways to help the public cut down on their meat consumption as well as encouraging chefs and consumers to create more tasty meat-free meals. We’re really excited about this partnership with Chefs for Foodies and all the exciting recipes we’re working on together. The Quorn kits have something for everyone, especially those interested in trying meat-free restaurant style meals at home.” James Hill, Co-Founder and CEO at Chefs for foodies said: “Chefs for foodies was created to support the hospitality throughout lockdown so we’re delighted to be working with Quorn on this project. We share many of the same values and ambitions when it comes to supporting, growing and nurturing the industry. Great tasting food using the best recipes is central to all we do, the partnership with Quorn is more than delivering on that.” Chef for Foodies recipe boxes will be available at Chefsforfoodies.com from 5th April from RRP £24.95* For more information please contact quorn@taylorherring.com or 0208 206 5151 Retail pricing is at the sole discretion of the retailer

13 September 2021

Quorn Join Industry Pledge to Increase Fibre Intake Across the UK

As part of the Food and Drink Federations (FDF) new ‘Action on Fibre’ campaign, Quorn have pledged to help ’close the gap’ between fibre intakes and the dietary recommendation by making higher fibre diets more appealing, normal and easy for the population. According to a survey commissioned by the FDF, in the UK, only 9% of adults consume the recommended amount of dietary fibre a day. This is concerning considering the significant role fibre plays in disease prevention, weight regulation and overall health. Pledges from Quorn include: To provided healthy vegan and vegetarian foods which support diets higher in fibre through their market-leading brands To work with partners to spread awareness, resources and advocacy which support the public to consume higher fibre foods and diets as a whole Through internal campaigns and training they will support their colleagues to incorporate more fibre into their diets at work Continue to expand their scientific research programme to develop the evidence-base of its benefits on human health. Sam Blunt, Commercial Operations Director, said: “As a company, we are committed to ensuring our products are always high in nutritional value. With fibre being very important to the everyday diet, we are very proud to announce this commitment to ensure our products contain fibre making it easy for families to meet their daily recommended intake.” Quorn’s unique ingredient, mycoprotein, which features in all Quorn branded products, is naturally high in fibre, therefore Quorn’s involvement in the activity will see them do their bit to bridge the gap in UK fibre intakes to improve consumers digestive health and heart health, reduce the risk of cardiovascular disease, type 2 diabetes and colorectal cancer. You can read more about the Action of Fibre initiative and Quorn’s pledges here: https://www.fdf.org.uk/globalassets/our-focus/diet-and-health/action-on-fibre/action-on-fibre-signatories/quorn-commitment.pdf For more information, please contact quorn@taylorherring.com    

6 September 2021

Brits Ditch the Meat!

With over half of British parents whose family doesn’t follow a meat-free diet saying they would consider changing if they knew it would help the environment. New research released today has revealed that over four in ten (41%) families in the UK currently follow a flexitarian diet or meat-free diet, with 65% also trying either vegetarian or vegan meals in the last 12 months. The study of 2,000 British families, which was commissioned by Quorn to celebrate the launch of our new Roarsomes dinosaur-shaped nuggets, revealed that British families are now trying to eat at least two vegetarian or vegan meals in a week, with over half (51%) saying that they would consider going vegetarian full-time if they knew it would benefit the environment. According to UK parents, over 1 million families are currently following a vegan or vegetarian diet – with 43% saying their children have at some point followed a meat-free diet. Six in 10 (60%) also say that they think our diets need to change in the future to help the environment and 42% of parents also say they’ve shared meat-free recipe ideas with friends to encourage them to consider meals that are more planet-friendly. Of those families whose meals regularly include meat, their top reasons for sticking with the routine are that their child or children are fussy eaters, they believe that meat-based meals taste better and that they find it easier to make meals more filling when including meat. To encourage families to consider trying more meat-free meals with our new Roarsomes dinosaur nuggets, we unveiled a giant T-Rex dinosaur that will be giving unsuspecting shoppers a ‘Roar-some’ surprise at Westfield Shepherd’s Bush Shopping Centre. It will be roaring at shoppers until Friday 17th September to let them know that dinnertime doesn’t have to be dull. Dubbed ‘Roary’, the dinosaur was installed in the wake of the recent Intergovernmental Panel on Climate Change’s (IPCC) report, revealing that the earth is now on ‘code red’ alert when it comes to climate change. Roary took five weeks to build and includes 34 teeth, fearsome lifelike eyes and a roar that is up to 75 decibels. It will be letting out a giant roar at opportune moments as shoppers pass by. The 3-metre animatronic creature is part of a new campaign unveiled by the brand to encourage the nation to try the UK's first vegan dinosaur nuggets. Coated in delicious breadcrumbs, Quorn Roarsomes come in three different shaped dinosaurs - T-Rex, Brontosaurus and Stegosaurus – which, like all their products, are created with Quorn’s unique super protein mycoprotein; a protein source that is high in fibre and low in saturated fat and is also more sustainable to produce compared to meat proteins. Perfect for families looking to cut back on their meat consumption, Quorn Roarsomes provide families with a quick, easy and delicious swap into meat free, without having to compromise on their favourite meal. Gill Riley, Marketing Director at Quorn, said: “I think every parent can relate when it comes to trying to inject some fun into mealtimes. With Quorn Roarsomes, not only will dinner time be fun for kids, but it means families can also play their part in helping our planet by swapping meat for a delicious and sustainable meat-free dinosaur treat. We cannot wait to see the reactions to our ‘Roar-some’ new addition to the Quorn family!” Find out more about Quorn Roarsomes, here. For more information, please contact quorn@taylorherring.com Note: Survey commissioned by Quorn via survey company 3Gem, of 2,000 British parents with children age 0 – 16 years old in September 2021.

6 September 2021

Back with a BANG

From fry-ups, toad in the hole and alongside mash and gravy; sausages are a staple in any British household and are now about to get a whole lot tastier. Introducing Quorn’s Brilliant Bangers, a chilled vegan sausage that is perfect for warming winter meat-free meals. Quorn’s newest member of its meat-free family looks, sizzles and most importantly – tastes, just like its meat sausage counterparts. Made from Quorn’s unique super-protein, mycoprotein, Brilliant Bangers are high in protein and a source of fibre making them a great choice for those cutting down on meat. Launching nationwide in September, each 270g pack of Quorn Brilliant Bangers contains six super succulent vegan sausages for just £2.50 (RRP). Suitable for both vegetarians and vegans, the chilled delicacy goes from oven to plate in only 12-14 minutes, enabling sausage fans to enjoy Quorn one bite at a time. Gill Riley, Marketing Director at Quorn Foods, said: “We know that when the weather starts to cool, there’s nothing our customers love more than a comforting sausage meal – so we're delighted to be launching Quorn Brilliant Bangers to offer a meat-free alternative this winter that will rival its meat equivalent.” To find out more about Quorn Brilliant Bangers: https://www.quorn.co.uk/products/quorn-brilliant-bangers For more information please contact quorn@taylorherring.com or 0208 206 5151 Retail pricing is at the sole discretion of the retailer

18 August 2021

Liverpool FC Launch New Meat Free Steak Match Day Pie at Anfield Stadium

Legends John Barnes and Neil ‘Razor’ Ruddock team up with Quorn to launch new meat-free pies at Anfield to encourage football fans to make more climate-friendly food choices Liverpool Football Club is innovating the classic match day pie for future generations of football fans New meat-free pies served up at Anfield stadium – which could cut 2,250 tonnes of carbon emissions in just one season Former Liverpool FC players John Barnes and Neil ‘Razor’ Ruddock are serving up the first taste of the pies at Liverpool FC’s game against Burnley on Saturday 21st August The new pie, which is a meat-free take on the classic steak pie, has been created by Quorn, in collaboration with the chefs at Anfield New research by Quorn reveals 45% of football fans have experimented with a non-meat or flexitarian diet and 78% of fans would change their diets to help the planet Thursday 19th August: The classic football match day pie has been given an innovative makeover this season, as Liverpool Football Club, launch new meat free pies at Anfield Stadium in a bid to help the planet. A football favourite – the steak pie – has been subbed for a sustainable new half-time treat, which could cut over 100 tonnes of carbon emissions in just one game if all spectators make this change¹, the equivalent of lighting up Anfield Stadium for 33 seasons. The Reds have launched the new meat free pie for hungry supporters this season, as new research reveals nearly half (45%) of football fans have experimented with a non-meat or flexitarian diet and an impressive 78% would change their diets to help the planet. Quorn teamed up with Liverpool FC legends, John Barnes and Neil ‘Razor’ Ruddock, who will be serving up the first taste of the pies at LFC’s game against Burnley on Saturday 21st August. The former LFC players trialled the meat free pie with local Liverpool FC supporters ahead of Saturday’s game, as the duo took to the streets around Anfield Stadium in a match day pie van. LFC legend, John Barnes said: “Making better food choices for the environment is a team effort, and given how tasty these Quorn pies are, this is one ‘Super Sub’ that I think our Liverpool FC supporters are going to enjoy seeing at Anfield!” Neil ‘Razor’ Ruddock added: “Everyone knows I love my grub so the thing I love most about Quorn’s meat free pies are they’re a sustainable choice and absolutely delicious! That’s a pretty impressive line up as far as I’m concerned!” Liverpool FC players Andy Robertson, Curtis Jones and Thiago Alcantara were also put to the test by Quorn, to see if they could uncover the new addition to the Anfield menu. The trio sampled Anfield’s Steak Pie and Quorn’s Meat Free Match Day Pie and it was the meat free version which came out on top. The new Quorn Meat-Free Steak pie is made using Quorn’s unique super protein, mycoprotein that’s good for you and the planet. Quorn’s mycoprotein uses 90% less land and water than animal protein, making it more sustainable for a growing global population.² A poll of 2,000 football fans reveals a staggering 16 million pies are eaten in an average Premier League season at clubs up and down the country² – but 66% said they had never tried a vegan or vegetarian alternative. However, 74% of football fans said they were keen to make more sustainable food choices at games in the future. Over half (56%) said they had reduced their meat consumption over the last year and 85% revealed they are eating meat free meals with their family at least once a week. However, a quarter (24%) of those surveyed agreed that one of the biggest barriers to making more sustainable food choices could be down to a lack of information available. Only one in five (20%) knew that choosing a meat free option was better for the environment, with 22% eager to make change but unsure where to start. Meat Free Matchdays is part of Quorn and Liverpool FC’s global partnership which aims to foster greater food sustainability. Quorn became the club’s Official Sustainable Protein Partner in 2020, helping LFC to contribute to greater food sustainability as part of its 'The Red Way' initiative. Gill Riley, Quorn Marketing Director, said: “We hope Liverpool FC supporters can get behind our Meat Free Match Days and try the pie this football season! As you can see by our rigorous taste testing with Liverpool FC legends John and Neil, choosing Quorn is a delicious swap! Not only are our Quorn pies super tasty, they are a smart sustainable option. By making better food choices, we can all make a real difference to our health and the health of the planet. Everyone’s a winner.” Quorn’s meat free steak pies will be available to purchase for £3.50, exclusively at Anfield from Saturday 21st August, for more information click here For more information, please contact quorn@taylorherring.com Quorn survey of 2000 football fans conducted by 3GEM in August 2021 ¹ The calculation is based on the difference in the carbon footprint (measurement unit: CO2e) between the Quorn Pieces in the new Quorn Meat Free Steak Match Day Pie and the same weight of beef. Reference - The Carbon Trust’s Quorn Comparison Report (2021), energy consumption data from LFC and converted into CO₂e using gov.uk data- https:// www.gov.uk/government/publications/greenhouse-gas-reporting-conversion-factors-2019. Carbon footprint of floodlights of 1 match is 139.8 kgCO₂e. Carbon emissions saved per match assumes 54,000 Anfield capacity each having one meat free pie. ² Quorn’s Footprint Comparison Report (The Carbon Trust, 2021) is now available at https://www.quorn.co.uk/assets/files/content/Carbon-Trust-Comparison-Report-2021.pdf. ³ Total number of pies eaten by supporters across the Premier League in one season = (mean number of pies eaten per supporter per game [as indicated in 3GEM survey in August 2021] x average attendance at a 2019/20 Premier League game) x average number of games in the Premier League per season

4 August 2021

Picnics for the Planet!

Meat-free picnics from Quorn & Deliveroo Brits will enjoy 241 million picnics this summer – but over 24,500 tonnes of carbon emissions could be saved if everyone goes meat-free for just one. New research highlights that Brits are keen to ditch meat this summer – with 78% saying they’d like to try one vegetarian or vegan picnic to help the environment. Denise Van Outen teams up with Quorn to deliver meat-free hampers to picnic-ers for 1p to encourage more climate-friendly food choices. Brits are planning over 241 million picnics this summer – with the majority packing at least 3 meat-based food choices on average But over 78% of Brits say they would like to try out ditching the meat for at least one picnic this summer if their choice would help the environment If Brits went meat-free for just one picnic this summer, swapping their meat snacks for meat-free options, it would save over 24,500 tonnes of carbon emissions – the equivalent of driving nearly 5,000 times around the earth or powering over 7,400 homes for a year The study was commissioned by Quorn, to celebrate their partnership with Deliveroo to deliver meat-free picnics for 1p this summer New research released today reveals that Brits are planning over 241 million picnics this summer, with 77% saying they plan to have a picnic at least once. 92% of those planning picnic feasts say they would include at least one meat-based snack, with meat-filled sandwiches, sausage rolls and cocktail sausages being the most popular items to pack. However, 79% said they’d consider going meat-free when picnic’ing as a more sustainable choice to help the environment. The study of 2,000 UK adults, commissioned by Quorn, revealed that if all Brits planning a picnic went meat-free for just one time this summer by swapping their meat snacks for meat-free options,* it would save 25,000 tonnes of carbon emissions– the equivalent of driving nearly 5,000 times around the earth or powering over 7,400 homes each year. To encourage Brits to try a meat-free picnic this summer, Quorn are giving away picnics for 1p via Deliveroo to parks in London and Manchester this weekend. The meat-free brand teamed up with actress and presenter, Denise Van Outen, to deliver the first picnics – she said “I’ve been making a conscious effort to cut down meat in mine and my family’s diet recently, which is why I’ve teamed up with Quorn. I’ve tried some of Quorn’s snacking range including the great cocktail sausages, they’re so delicious that you don’t feel like you’re missing out on anything and you’re helping the planet at the same time!” The 1p picnics include Quorn Cocktail Sausages, Picnic Eggs, Vegan Smoky Ham Free Slices and the new Sweet Chilli Bites, and are available for just 1p on the Deliveroo app on Saturday 7th and Sunday 8th August in areas of London and Manchester (until stocks last). The research also revealed that 76% of us almost always include meat products in our picnics, largely due to being foods everyone will eat (53%), followed by them being ‘easy to pack’ (51%) and filling snack options (45%). However, Brits also say they’re thinking more about eating less meat this summer, and on average are now considering going meat-free three days a week. The study, led by Quorn, highlights how the nation’s attitude toward meat-free meals has evolved over recent years thanks to advancements in meat-alternative offerings. Gill Riley, Quorn Marketing Director, said: “We know that people are keen to cut down on eating meat and as summer gets into full swing, we are proud to provide delicious meat alternatives that are an easy swap for people to make. From our Cocktail Sausages to the new Sweet Chilli Bites, there is something for everyone to try.” Quorn will be partnering with Deliveroo on Saturday 7th and Sunday 8th August 2021 to offer meat-free picnic deliveries, available via the Deliveroo app for 1p in London and Manchester (until stocks last), as part of their mission to help the planet one picnic at a time. For anyone who misses out on getting one of the 1p hampers, picnickers across the UK can find a range of delicious Quorn products on the Deliveroo app via grocery partners like Sainsbury's, Morrisons, Waitrose and Co-op. Click here to find out more information on Quorn. For more information, please contact the Quorn Foods press office at quorn@taylorherring.com Notes *Original carbon footprint comparison data from the Quorn Footprint Comparison Report 2021, by the Carbon Trust. Carbon emissions saved by each meat-free picnic is calculated using two of the top meat-free alternative products (one 180g pack Quorn Cocktail Sausages, one 100g pack Quorn Vegan Deli Ham): Product Pork Cocktail Sausage Carbon Footprint (low) (kgCO2e/kg) Quorn Cocktail Sausage Carbon Footprint (high) (kgCO2e/kg) Carbon Emissions Saved by choosing Quorn equivalent (kgCO2e/kg) Weight of Quorn pack (kg) Carbon emissions saved per Quorn Cocktail Sausage 180g pack (kgCO2e/per pack) Cocktail Sausage 4.44 1.64 2.8 0.18 0.504 Product Pork Ham Carbon Footprint (low) (kgCO2e/kg) Quorn Vegan Ham Carbon Footprint (high) (kgCO2e/kg) Carbon Emissions Saved by choosing Quorn equivalent (kgCO2e/kg) Weight of Quorn pack (kg) Carbon emissions saved per Quorn Vegan Deli Ham 100g pack (kgCO2e/per pack) Deli Ham Slices 6.08 2.22 3.86 0.1 0.386 Total carbon emissions saved per meat-free picnic (using one pack cocktail sausages and one pack deli ham slices): 0.89 kgCO2e Total carbon emissions saved if every UK household (ONS: 27.8M) had 1 meat-free picnic this year = 24,742,000 kgCO2e (which is equivalent of 24,742 tonnes of carbon emissions) Comparison carbon emissions for everyday items/uses: Emission factors Carbon footprint Unit Average domestic power emissions per year 3341.2 kg CO2e/year Average car emissions per mile 0.205835098 kgCO2e/mile Car journeys around the earth: Car miles saved if every UK household had one meat-free picnic (120,203,018.05) = carbon emissions saved if every UK household had one meat-free picnic (24,742,000) / average car emissions per mile (0.205835098) Number of journeys driven around the earth (4,827.43) = car miles saved by one meat-free picnic by every UK household (120,203,018.05) / circumference of the earth (24,900 miles) Households powered: Number of households powered per year (7,405.12) = carbon emissions saved if every UK household had one meat-free picnic (24,742,000) /average domestic power emissions per household per year (3341.2) About Deliveroo Deliveroo is an award-winning delivery service founded in 2013 by William Shu and Greg Orlowski. Deliveroo works with over 115,000 best-loved restaurants and grocery partners, as well as 100,000 riders to provide the best food delivery experience in the world. Deliveroo is headquartered in London, with around 2,000 employees in offices around the globe. Deliveroo operates in nearly 800 towns and cities across 12 markets, including Australia, Belgium, France, Hong Kong, Italy, Ireland, Netherlands, Singapore, Spain, United Arab Emirates, Kuwait and the United Kingdom.

20 April 2021

Quorn Foods joins more than 100 Signatories of The Climate Pledge Committed to Achieving Net-Zero Carbon by 2040 or Sooner

Quorn Foods joins more than 100 Signatories of The Climate Pledge Committed to Achieving Net-Zero Carbon by 2040 or Sooner The 105 pledge signatories together generate over $1.4 trillion in global annual revenues and have more than 5 million employees across 25 industries in 16 countries. The Climate Pledge is a commitment co-founded by Amazon and Global Optimism to meet the goals of the Paris Agreement 10 years early and achieve net-zero carbon by 2040. Amazon and Global Optimism announced that more than 100 companies have now signed The Climate Pledge. Among the 52 new signatories joining The Climate Pledge are well-known brands including Quorn Foods, the first meat alternative brand to sign the pledge, Colgate-Palmolive, Heineken, PepsiCo and Sainsbury’s. Pledge signatories in total generate more than $1.4 trillion in global annual sales and have more than 5 million employees across 25 industries in 16 countries - demonstrating the collective impact The Climate Pledge can have in addressing climate change. Signatories to The Climate Pledge agree to: Measure and report greenhouse gas emissions on a regular basis. Implement decarbonization strategies in line with the Paris Agreement through real business changes and innovations, including efficiency improvements, renewable energy, materials reductions, and other carbon emission elimination strategies. Neutralize any remaining emissions with additional, quantifiable, real, permanent, and socially beneficial offsets to achieve net-zero annual carbon emissions by 2040—a decade ahead of the Paris Agreement’s goal of 2050. Quorn Foods’ purpose is to provide healthy food for people and the planet, offering the world a more sustainable protein source than meat. “Quorn is the leading alternative protein brand, and our aim is to help people everywhere make simple, satisfying, and significant contributions to our collective fight against the climate crisis, simply by eating less meat,” said Marco Bertacca, Quorn Foods CEO. “We’re focusing on making positive contributions to both our environmental challenges as well as our public health challenges by meeting consumer demand for delicious meat alternatives, and prioritising sustainable development of these products. It is a great pleasure to join The Climate Pledge and commit to becoming net-zero by 2040.” All signatories are taking science-based, high-impact actions to tackle climate change by innovating in supply chain efficiency, sustainable transportation, circular economy, clean energy solutions, and more. Many organisations are also meaningfully involving customers in their journey to net-zero with initiatives focused on innovative packaging and sustainable product design and development, while delivering solutions to empower customers to reduce their own emissions with educational campaigns and sustainable shopping experiences. The main ingredient in all Quorn products is Quorn mycoprotein, a fermented meat-free super protein that is naturally high in protein and fibre, low in saturated fat, and uses 95% less land and water, and produces 98% less carbon emissions than making animal protein. The company also strives to minimise the environmental impact of its operations so that its business as well as its products are sustainable. Since 2012, Quorn Foods has reduced the carbon footprint of its factories per tonne by 33%, and reduced its water usage per tonne by 16%. Additionally, 80% of the company’s packaging is fully recyclable. The company is committed to an interim target of net-zero carbon across its own operations by 2030. The company is also committed to having a net positive impact in society by 2030 through promoting healthier lifestyles and more inclusive communities, and supporting climate action for all. “Less than two years ago, Amazon co-founded The Climate Pledge and called on other companies to reach the Paris Agreement 10 years early—today, more than 100 companies with over $1.4 trillion in global annual revenues and more than 5 million employees have signed the pledge,” said Jeff Bezos, Amazon founder and CEO. “We are proud to stand with other signatories to use our scale to decarbonize the economy through real business change and innovation.” “We helped to initiate The Climate Pledge to prove a model that accelerates decarbonization with the most ambitious companies,” said Christiana Figueres, the UN’s former climate chief, and now founding partner of Global Optimism. “Today over 100 companies, including household brands and companies from all industry sectors, have joined The Climate Pledge with its goal of net-zero by 2040. They are demonstrating that moving faster toward decarbonising their businesses is a pathway to competitive advantage. There is no doubt we’re at a tipping point to establish the low carbon economy envisioned in the Paris Agreement. I commend the leadership of the companies that have joined The Climate Pledge already and look forward to welcoming the next 100.” Amazon and Global Optimism welcome the new signatories that have committed to The Climate Pledge. AECOM Alaska Airlines Airmee Atlantia Bellrock Group Blacklane Colgate-Palmolive Convoy Delphis Eco Direct Healthcare Solutions Ltd. Edmonton International Airport Elisa Corporation EV Private Equity FILA Solutions Graebel Greencore Group HEINEKEN HH Global IGS Energy IMI Inn at Laurel Point Karma Automotive LeasePlan LifeStraw Lil Packaging Ltd. Lime Mace Group Morgan Sindall Group Natural Capital Partners Optimus Ride PepsiCo Pollination Portland General Electric Posti Pregis Protector Cellars Quorn Foods Rail Delivery Group Royal Philips Russell Group Sainsbury’s SecuriGroup Sonnedix Springer Nature Group Storegga Geotechnologies STV Group Telefónica Teleperformance The Sustainable City Urenco UST Visa Information issued on behalf of Quorn Foods by Taylor Herring. For further information please contact: quorn@taylorherring.com 0208 206 5151 About The Climate Pledge In 2019, Amazon and Global Optimism co-founded The Climate Pledge, a commitment to reach the Paris Agreement 10 years early and be net-zero carbon by 2040. Now 105 organizations have signed The Climate Pledge, sending an important signal that there will be rapid growth in demand for products and services that help reduce carbon emissions. For more information, visit www.theclimatepledge.com. About Amazon Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about. About Global Optimism Global Optimism exists to precipitate transformational, sector-wide change. Achieving a zero emissions future is not a far-off challenge. It’s one we must get on track for now. Every scientific assessment shows that to meet the goal of net -zero emissions by 2050, to keep global heating below 1.5 degrees Celsius, we must halve our emissions between 2020 and 2030. Tackling the climate crisis is only possible when everyone, everywhere plays their part. We work with like-minded collectives from all sectors who are willing to invest in the choices required to be on this challenging—and life-affirming—journey. For more information, visit https://globaloptimism.com.

29 March 2021

Quorn Foods Goes Wild with its Roarsome New Launch

A first of its kind in the meat-free category, Quorn’s new dinosaur shaped vegan ROARSOMES nuggets are set to add some much-needed fun and wildness to dinner times. There’s no denying that kids are the toughest food critics at times, with parents needing to constantly think outside the box when it comes to dinnertime. Well, fear no more, as Quorn ROARSOMES, the UK’s first dinosaur shaped vegan nuggets, are set to transform children’s plates and drive dino dinner excitement across the nation! NEW Quorn Roarsomes, RRP £2.20, launching in Iceland in April and in other retailers in May – look out for them in the frozen meat-free aisle! The crunchy nuggets, coated in delicious breadcrumbs, come in three different shaped dinosaurs, T-Rex, Brontosaurus and Stegosaurus, allowing for children and adults alike to let their imaginations run free and get creative when serving up their meals. These awesomely, crispy nuggets are low in saturated fat, high in protein and dino-liciously tasty! Not only are they a great way to get kids excited about food, but they also provide a healthy, easy alternative to meat that they will love. 89% of consumers agreed that Roarsomes are healthier than similar meat products, making them perfect for families looking to cut back as they provide a nutritious protein source. Quorn Roarsomes With their flavoursome crispy crunch, these vegan Roarsome dinos will add flavour to your weekly menu, provide nutritious additions to your diet and get the kids excited about dinner. Like all Quorn products, Quorn Roarsomes are created with Quorn mycoprotein, a source of protein that is high in fibre and low in saturated fat and is also more sustainable to produce compared to meat proteins. Gill Riley, Quorn – Marketing Director, said: Our Quorn “Roarsomes’ is one of the most exciting additions to their Quorn range yet. We feel that this launch drives perceptions of fun, stretching the brand into a more playful territory with 72% of consumers stating its new and different, and over 70% saying the product is exciting, playful, adventurous. We’re on a mission to constantly create delicious and innovative foods for vegetarians, vegans, and meat-reducers alike! To find out more about Quorn Roarsomes: www.quorn.co.uk/products/quorn-roarsomes For more information please contact quorn@taylorherring.com or 0208 206 5151 Retail pricing is at the sole discretion of the retailer

15 January 2021

One in five Britons eat meat for every meal of the day, according to a new report

Despite the rise of both vegetarianism and flexitarianism in recent years, for now at least it seems that most of us Brits are still a pack of carnivores. Researchers polled the nation and discovered as many as 17 percent of Brits cannot remember the last time they ate a meal which was not meat based. The study of over 3,000 Brits found that on average, meat-eating adults consume the following each week: two bacon sandwiches, two plates of pasta with meat sauce, one spaghetti bolognese, one meat fajita, one steak, two meat curries, one burger, one meat-based pie and one Full English breakfast. A further 54 percent of people admit they eat meat for “almost every meal”, while just 20 percent actively try to incorporate plant-based dishes into their diet. However, evidence from the poll suggests that, with a little help, both the times and our tastes might be changing. 60 percent of us are keen to reduce our meat consumption, with 51 percent of those wanting to do so to boost their health and 37 percent for environmental reasons. This chimes with a broader movement towards more environmentally-minded choices: 86 percent of Brits said they’d like to do more to help the planet in their day-to-day lives, but only 36 percent of those polled were currently aware that cutting down on meat would help them do so. Marco Bertacca, CEO of Quorn, said: ‘We’re at a pivotal moment for our planet. That’s why making it easy, tasty and healthy for everyone to reduce their meat consumption has never been so important. Our research has shown quite how much appetite there is: a huge 86 percent of Brits want to do more, without necessarily realising the impact a reduction in meat consumption could have. The saving in carbon emissions from swapping beef mince to Quorn Mince for just one meal of Spag Bol alone, is 3.26kg CO2 e.¹ To put that into perspective, it’s the equivalent of boiling 217 kettles.² Imagine if every one of the 27.8 million UK households pledged to swap beef mince to Quorn mince for just one meal every week for a whole year…” That’s why we’re encouraging Brits up and down the land to join us in our mission to Help the Planet, One Bite at a Time. And for those that need a little bit of inspiration, on our website people can find hundreds of recipes to provide plenty of tasty meat-free meal ideas.’ Some barriers prevent us from cutting down on meat, according to the poll. 17 percent of those surveyed said they’d really miss the taste and juiciness of meat and a third (34 percent) claimed they love the taste of meat so much they’d never be able to resist it. For 20 percent of us, the enticing smell of bacon would make giving up meat prove all too much, while a further 20 percent said they just didn’t know enough meat-free recipes to make it work. 14 percent said it would be too much hassle to avoid meat, and 7 percent of us are dating a committed meat-eater so feel we couldn't cut down ourselves. And it would seem our love for a traditional roasted joint of meat on a Sunday has not diminished, with Brits religiously tucking into a beef, chicken, lamb or pork roast EVERY Sunday. The study also found that a third (33 percent) of UK meat-eaters wish they were more sustainable in their lives, and a further 25 percent feel bad about the carbon emissions given off by their meat eating habits. ¹Carbon Emissions Equivalent ²Calculations based on Quorn’s Sustainable Eats tool and equivalents based on boiling an average electric kettle; approximate carbon emission per one kettle 0.015kg CO2 see here ‘Helping the planet one bite at a time’ relates to products such as Quorn Mince, which are among the 60% of Quorn volume sold in the UK whose footprints have been certified 'Reducing CO2' by the Carbon Trust for the full lifecycle of the product. This not only means we know the carbon footprint of the product, but also that we have committed to reducing it over time. Quorn Mince achieved 'Reducing CO2' certification by the Carbon Trust for the full life cycle of the product. Its farm-to-factory gate carbon footprint is 95% lower than typical beef mince. Quorn Pieces and Fillets achieved 'Reducing CO2' certification by the Carbon Trust for the full life cycle of the product. Its farm-to-factory gate carbon footprint is 75% lower than typical chicken. See Quorn.co.uk/TV for details.

4 January 2021

Quorn Foods Makes January Amazing with tasty NEW launch

The new Makes Amazing Range comes in two varieties and is packed with big bold flavour: Peri Peri Strips and Turkish Style Kebabs. Cosy nights in and great tasting vegan food are a must for January, as is rustling updelicious, home cooked food from the comfort of your own kitchen. Introducing Quorn Food’s brand NEW Makes Amazing range – available from 2nd January in two delicious varieties: vegan Peri Peri Strips and Turkish Style Kebabs. Quorn’s NEW Vegan Peri Peri Strips and Vegan Turkish Kebabs will be available from the chilled meat free aisle in Sainsbury’s main and local stores and ASDA stores from 2nd January 2021. (175g, RRP: £3*). The flavoursome strips are super speedy to prepare, making them ideal for either a quick and easy lunch or a delicious evening dine-in. All you need to do is heat them up in a pan for a few of minutes to release a magnificent burst of flavour. The hardest part is deciding which flavouryou should go for! For those looking to cut back on meat, dabble in Veganuary or do their bit to help the planet, the Makes Amazing strips are perfect to add to a salad or make the hero of your takeaway inspired homemade kebab. Quorn Vegan Peri Peri Strips With cumin, a zest of lemon and a hint of nice warm chilli, the Peri Peri strips are a perfect ingredient for either a quick and easy lunch or light evening meal. Quorn Vegan Turkish Kebabs With citrusy coriander and the lovely warmth of cumin and ginger, the Turkish Kebab strips are a tongue-tickling feast of deliciousness. Like all Quorn products, The Peri Peri Strips and Turkish Style Kebabs are created with Quorn mycoprotein; a nutritious and sustainable protein source. Gill Riley, Quorn Marketing Director, said: “Makes Amazing becomes such an exciting addition to our Quorn range and both the Peri Peri Strips and Turkish Style Kebabs are full of flavour, easy to use and vegan too. We’re on a mission to constantly create delicious and innovative foods for vegetarians, vegans and meat-reducers alike! Our Makes Amazing journey has only just begun and what better time to start than in Veganuary?” A record-breaking 402,206 people signed up for Veganuary in 2020¹. For those who choose to take part in the challenge in 2021, it’s never been more appealing thanks to Makes Amazing and Quorn’s extensive vegan recipe offering. You can find a range of inspiration here, no matter what cuisine or mealtime you require. For more information please contact quorn@taylorherring.com or 0208 206 5151 *Retail pricing is at the sole discretion of the retailer. ¹https://veganuary.com/veganuary-2020-official-survey-results/

26 November 2020

Quorn protein found to be equivalent to animal protein for muscle synthesis in older adults

26 November 2020 – Data published this month in the British Journal of Nutrition (BJN) demonstrates that obtaining dietary protein from animal-derived sources is not an essential prerequisite to support muscle protein synthesis rates in older adults. A study, which has been published in the BJN, has found that Quorn mycoprotein, the protein-rich food source that is unique to Quorn® products, supports equivalent rested and exercised daily muscle rates in healthy older adults. The results show that a single bout of resistance exercise performed daily each morning increases daily muscle protein synthesis (MPS) rates in older men and women consuming a high-protein diet, regardless of whether it is obtained primarily from animal or non-animal sources. The study examined whether a vegan diet can support daily muscle protein synthesis to the same extent as an omnivorous diet. This process was measured in nineteen healthy older adults, who took part in a randomised controlled trial in which they consumed a three-day isocaloric (identical in calories) high-protein diet, where the protein was obtained from animal or vegan sources. Meanwhile, the participants also conducted a bout of unilateral resistance-type leg extensive exercises each morning. Muscle samples were then collected from both the rested and exercised legs to determine daily MPS rates. Healthy ageing is becoming more important than ever. It allows us to enjoy longer years of life in better health, so we can continue to do the things we love. However, there is a clear association between ageing and a progressive loss of skeletal muscle mass which can not only increase the risk of falls, and subsequent hospitalisation, but also increases the loss of independence of older adults and reduces quality of life. Therefore, maintaining muscle mass and quality are fundamental for healthy ageing. Tim Finnigan, Chief Scientific Adviser for Quorn Foods, said: “It is always exciting to release data that showcases the qualities of Quorn mycoprotein, particularly when we are able prove that it provides similar results to consuming animal protein. The association between muscle loss and increased incidence of falls, fractures, and metabolic disease, particularly underlines the critical role that muscle mass and quality play in healthy ageing. We are therefore extremely happy that Quorn mycoprotein can be suggested as an effective and beneficial protein source for older adults.” Muscle mass is regulated by the dynamic balance between daily muscle protein synthesis (MPS) and muscle protein breakdown (MPB) rates. For synthesis of new muscle protein, all 20 amino acids must be present in the body in adequate amounts; this includes the nine ‘essential’ amino acids which can only be obtained through diet.¹ Quorn mycoprotein, the main ingredient in all Quorn® products, contains all nine essential amino acids. Despite limited non-animal protein sources having been investigated, there has long been a common misconception that animal-based protein sources were superior for muscle tissue synthesis. However, recent research conducted at Exeter University found that Quorn mycoprotein, a fungal-derived and sustainably produced protein-rich food source, stimulated resting and post-exercise muscle protein synthesis rates to a greater extent than milk protein.² Further to this, Quorn mycoprotein is the only vegan protein source, to date, that's ingestion has been shown to acutely stimulate MPS rates to a comparable extent as an animal-derived comparator.³ For more information about Quorn Food’s research into the impact of Quorn mycoprotein on health, please visit our nutrition website, www.quornnutrition.com. ¹ Wolfe RR. J Int Soc Sports Nutr. 2017;14:30. ² Monteyne AJ, et al. Abstract presented at ECSS 2019. ³ Monteyne A, Coleho M, Porter C et al. (2020) Mycoprotein ingestion stimulates protein synthesis rates to a greater extent than milk protein in rested and exercised skeletal muscle of healthy young men AJCN (under second review). For more information please contact quorn@taylorherring.com or 0208 206 5151

15 October 2020

Quorn and the British Dietetic Association launch Sustainable Eats campaign

Quorn and the British Dietetic Association (BDA) have launched a brand-new educational campaign called Sustainable Eats. The project, which has been launched as part of the BDA’s wider One Blue Dot programme, is aimed at encouraging people to moderate their meat intake, while seeing the nutritional and environmental benefits of doing so. The Sustainable Eats tool is accessible on the BDA’s website, presenting an interactive experience for users to embark on a culinary journey, taking them from fully meat-based meals to 50:50 to those based exclusively on Quorn. The tool is primarily targeted at providing Dietitians with a resource to guide conversations with clients who are interested in finding out more about healthy, sustainable eating patterns. It will also include a stand-alone supporting report for Healthcare Professionals, which will explain the rationale behind the project and how to best use the tool effectively. Additionally, anyone can access the site and there are recipe videos for consumers to follow along with at home. On World Food Day, celebrated today, Quorn and the BDA aim to use the Sustainable Eats project to show people that, by making small switches to their diets, they can have a big impact on their individual carbon footprint and overall health. As well as incorporating Quorn mycoprotein - the unique fungal ingredient in all Quorn products – the recipes provide a whole diet approach to improve the nutritional value of the meals through boosting veg and reducing ingredients which are higher in saturated fats. Recent research published by the University of Exeter evidences Quorn mycoprotein, as a beneficial ingredient for both muscle maintenance and the reduction of low-density lipoproteins (LDL). Quorn mycoprotein is a complete source of protein – it contains all nine essential amino acids, high in fibre and a source of key micronutrients such as zinc, choline, and B vitamins – riboflavin, B12, folate, phosphorous, manganese. To encourage people to try cooking with this nutritious protein, Quorn has provided recipes for a series of family favourites that can be made wholly or in part using their products, including: Spaghetti Bolognese Chilli Con Carne Paella Fajita Wraps Tikka Masala Curry The tool also includes a fourth stage called ‘The Reinvention Test’ to bring attention to the importance of avoiding food waste, an important factor in a sustainable diet. This will be the call to action for people to get creative with their own dishes made from the leftovers of the above recipes. Quorn will be using the hashtag #ReinventYourPlate to allow users to get involved on social media. Some of the suggested recipes for ‘The Reinvention Test’ include: Loaded Sweet Potatoes Korean Sliders Paella Arancini Rainbow Salad Bombay Tikka Pie Every recipe provided for the Sustainable Eats tool has received a complete nutritional analysis by BDA dietitians as well as being carbon footprinted by Carbon Cloud. Having first announced the decision to include carbon labelling on its product packaging back in January, Quorn is an industry leader for the scheme. The company hopes that, by including data on these recipes, it can raise further awareness about carbon labelling and show consumers how they can use it to make educated food choices that benefit the planet. Tess Kelly, Sustainable Development Manager at Quorn Foods, said: “We are delighted to partner with the BDA to create the Sustainable Eats toolkit and hope that it will provide dietitians and healthcare professionals with a valuable tool with which to help their clients. On World Food Day, it is important that we recognise the role that our individual food choices make on the world around us. We believe that our unique ingredient, mycoprotein, is a nutritious, sustainable protein that will be an important part of the diet of the future and we hope this resource will show people how easy it is to cook with. The world has reached a pivotal moment in dictating its future and Quorn is committed to helping people make choices that help both our people and planet.” Jo Lewis, Partnerships Manager at the BDA said: “Our research into healthy, sustainable eating patterns shows that significant shifts in current UK habits will be required to meet essential climate targets. While all stakeholders including the BDA work to influence policies which affect food systems, our it’s also essential to support behaviour change at an individual level so that people try incorporating non-animal sources of protein and more plant foods into meals. These recipes with Quorn show what small changes people can make to familiar recipes to create meals which are nutritious, tasty and make a contribution to managing their climate footprint”. You can access the Sustainable Eats tool here.

31 August 2020

Quorn extends Forest Green Rovers relationship into fifth season

Quorn Foods, the global market leader in sustainable protein, has pledged to extend its partnership with Forest Green Rovers into a fifth season. Recognised by FIFA and the United Nations as the world’s greenest football club, Forest Green Rovers confirmed they will be driving forwards its focus on sustainable growth. From serving vegan only food in its stadium, such as its highly commended Q-Pie, to being awarded a ‘carbon-neutral’ certification by the UN and switching to vegan football kits, the trailblazing club has achieved incredible accolades from an environmental and sustainable point of view over the years. With sustainability embedded into its core, Forest Green has pledged as part of Quorn’s Nuggets of Change campaign, to place a large focus on its academy players. It will continue to nurture and help them progress through its development system to first-team level. Two players leading the change are Vaughn Covil and Harvey Bunker, who are set to make their first team debut this upcoming season, when League Two football resumes on September 12th 2020. Whilst the return of the football season is a momentous occasion for fans everywhere, there is no denying this year will look and feel rather different. Despite players resuming with their regular training regimes and kicking off in their usual stadiums, fans will be required to adapt to a new sense of norm, following an unprecedented period. With this in mind, Quorn Foods’ new campaign wants everyone to take a moment to reflect and celebrate the positive small changes and habits they have adopted during this time. Lucy Grogut, Head of Brand Marketing at Quorn Foods, said: “Our ‘Nuggets of Change’ campaign recognises that no more matter how small your changes are, they can still have a powerful and lasting positive impact on yourself, those around you and our planet. As we renew our partnership for two further years with Forest Green, we are excited by its most recent ‘Nuggets of Change’ pledge and to be part of its sustainability journey. We are counting down the days until fans are able to safely return to stadiums and experience the joys of live football over a Q-Pie once more.” Dale Vince, Chairman, Forest Green Rovers, added: “Quorn has been a fantastic partner – it put the Q in our famous pie and more. This new ‘Nuggets of Change’ campaign is a great idea and very timely – it goes to the core of the issue that many people stumble upon when contemplating personal change – what difference can we each make? The answer is that it makes all the difference. Quorn makes change accessible to everyone.” Despite a year full of uncertainty, this is set to be a thrilling season for both Quorn Foods and Forest Green Rovers. From exciting new partnerships and innovations to continuing to acknowledge the importance of living and thinking sustainably. Working as a joint force, both partners will remain at the forefront of these important conversations and lead the way in taking steps in the right direction, celebrating the positive changes achieved to date. Learn more about Forest Green Rovers here. For more information please contact quorn@taylorherring.com or 0208 206 5151

9 August 2020

Quorn protein found to lower cholesterol levels in healthy adults

Data published in the British Journal of Nutrition (BJN) shows that Quorn mycoprotein reduces levels of low-density lipoproteins in healthy adults when consumed twice daily over a week period. A study from the University of Exeter has found that Quorn mycoprotein, the protein-rich food source that is unique to Quorn™ products, lowers the post absorptive levels of low-density lipoproteins (LDL), commonly known as “bad” cholesterol, more than meat and fish. Results also showed that there was no difference in blood sugar levels between the different proteins. In a week-long study, funded by Quorn ™ and conducted with 20 healthy adults, participants were given a fully controlled diet containing twice daily meals with either meat and fish or Quorn mycoprotein as the main dietary protein. Participants’ glucose levels were monitored continuously throughout the whole week, and blood plasma samples were taken before and after the diets, in order to track the effects of the different protein sources. The results showed that there was no significant change in blood sugar levels when eating meat and fish or Quorn mycoprotein, suggesting that a diet based on Quorn mycoprotein does not increase the risk of diabetes compared to animal proteins. The levels of 45 different lipoproteins fractions, including LDL, IDL, HDL and VDL, found in the plasma samples of those that ate Quorn products, containing Quorn mycoprotein, showed a decrease against those that ate meat or fish. High levels of LDLs create a build-up of cholesterol in your arteries and can represent a high-risk factor for heart attacks.¹ Additionally, researchers saw that above changes mounted to a decrease of up to 19% in levels of total cholesterol in participants that consumed Quorn mycoprotein. The paper suggested that beneficial effects of consuming Quorn mycoprotein came as a result of an increased fibre intake against the meals containing meat or fish. Providing 6g per 100g, Quorn mycoprotein provides more fibre than baked beans and brown bread. Previous research has found that the inclusion of fibre-rich foods in a healthy balanced diet can contribute to better health and a reduced risk of cardiovascular disease.² The study builds on the University of Exeter’s body of research into the wider health benefits of Quorn mycoprotein, after earlier this year finding that the ingredient stimulated post-exercise muscle building to a greater extent than milk protein.³ This expanding body of research provides vital support for Quorn mycoprotein as a healthy and sustainable alternative protein and encouragement to people looking to incorporate Quorn products into their diets. As an ingredient high in protein, a complete source of amino acids, high in fibre, low in total and saturated fat and containing no cholesterol, Quorn mycoprotein represents a meat-free option that can improve the health of our people and planet. Benjamin Wall, Associate Professor of Nutritional Physiology, University of Exeter said: “This study has demonstrated that the previously shown impact of Quorn mycoprotein consumption on lowering circulating cholesterol concentrations is rapid, and achievable with a very practical and feasible intervention (i.e. simply substituting meat for Quorn mycoprotein at main meals). However, these early changes in circulating cholesterol did not translate to changes in daily blood glucose control or insulin sensitivity, at least over this relatively short period (one week). It will be important to follow up this work and assess whether longer periods of habitual Quorn's mycoprotein consumption translates to changes in robust markers of metabolic health, particularly in more metabolically compromised individuals.’ Tim Finnigan, Chief Scientific Adviser for Quorn Foods, said: “We’re excited to see further scientific evidence of Quorn mycoprotein as a healthy alternative protein, and proud that this research has been published in the British Journal of Nutrition. At a time when more people are considering their diet choices, for environmental or health reasons, Quorn is proud to be able to offer a nutritious, meat-free protein that gives people the choice of change.” For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ British Heart Foundation. High Cholesterol - Causes, Symptoms & Treatments. Accessed on: https://www.bhf.org.uk/informationsupport/risk-factors/high-cholesterol#:~:text=This%20is%20because%20when%20there,being%20called%20'LDL'%20cholesterol. Accessed July 2020. ² Hartley L, May MD, Loveman E, Colquitt JL, Rees K.; Dietary fibre for the primary prevention of cardiovascular disease. Cochrane Database of Systematic Reviews 2016, Issue 1. ³ Monteyne AJ, et al. Mycoprotein ingestion stimulates protein synthesis rates to a greater extent than milk protein in rested and exercised skeletal muscle of healthy young men: a randomized controlled trial. The American Journal of Clinical Nutrition (2020). DOI: 10.1093/ajcn/nqaa092.

19 July 2020

Quorn Commits To Bold Sustainability Goals

Leading meat-free food brand appoints Tongwen Zhao into new position Quorn Foods, the global market leader in healthy, sustainable protein, today reaffirms its commitment to reaching its sustainability goals by appointing Tongwen Zhao into the new role of Director of People & Planet. The role has been created to accelerate the company’s status as a business of the future with an environmental mission at its core. Formerly of Unilever, Tongwen brings nearly 20 years of HR experience to Quorn. She has held leading positions in multiple APAC markets, most recently as Group Human Resources Director for The Dairy Farm Group in Hong Kong, before moving to the UK in 2018 to complete a master’s degree in Environment, Politics and Society at University College London. Marco Bertacca, CEO of Quorn said: “I am super excited to welcome Tongwen to the Quorn team as she brings such a wealth of global experience and passion for our sustainability purpose.” He added: “The products we make at Quorn are all made with the clear purpose to provide healthy food for people and the planet, and our purpose must run through everything we do. We have created this new role to build an integrated culture, across our global operations and within our people, that will drive progress towards Quorn’s goals across the next decade and beyond.” As part of this latest announcement, Quorn is also setting the following targets against which it will measure its progress in HR and sustainability moving forward: To achieve net zero emissions within its own operations by 2030 To achieve net zero emissions across its whole supply chain by 2050 To serve 8 billion meals a year worldwide by 2030 – one for every person on the planet These new targets build on the company’s sustainability achievements to-date. Over a six-year period, Quorn reduced its carbon emissions by 38% ¹ and its water usage by 16%.² Additionally, all electricity used at the company’s Stokesley and Methwold factories is 100% renewable.³ Tongwen Zhao, Director of People and Planet at Quorn Foods said: “It is an honour to join Quorn Foods and become the first person to undertake this new role. Living in Asia for much of my life, I have seen the damaging impacts of the climate crisis first-hand and, by encouraging more people to eat sustainable protein, we can help improve people’s lives.” “My HR experience has taught me that people are inspired by a shared purpose, and to achieve true, sustainable progress we must prioritise the engagement of our team. The Covid-19 pandemic poses serious challenges to the Quorn family, but the way our people are tackling the situation with bravery and dedication has shown me that I have arrived at a special company that is well set to make a difference to the future of our planet.” For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ (data: carbon emissions produced per tonne of production 2018 versus 2012) ²(data: water usage per tonne of production 2018 versus 2012) ³ (refers to grid-sourced electricity, we also have plans in place to address energy reduction and sourcing from renewables at Belasis)

22 June 2020

Reds team up with Quorn on food sustainability

Liverpool Football Club has today announced a global partnership with Quorn, as part of the club’s aim to foster greater food sustainability. The multi-year partnership will see Quorn become the club’s Official Sustainable Protein Partner, helping LFC to contribute to greater food sustainability as part of its Reds Go Green initiative. Famous for working with Greggs on its sell-out vegan sausage roll and now KFC’s vegan burger, Quorn will work in collaboration with the club to provide new opportunities for supporters to choose from vegetarian and vegan foods on matchdays, while also working with the club’s nutrition team to extend choice of healthy protein amongst its playing staff. 14.5% of global greenhouse gas emissions currently come from the livestock supply chain, however, for example, the environmental impact of the mycoprotein used in all Quorn products is 98% lower than beef¹. During the last two seasons, the Reds Going Green initiative has had a significant effect on improving the club’s environmental impact, with positive steps having been made to eliminate the use of single-use plastic and reduce the club’s carbon footprint through sustainable waste management. Billy Hogan, managing director and chief commercial officer, Liverpool FC, said: “As a leading provider of sustainable meat-free products in the UK, Quorn will be a key partner in the Club’s sustainability efforts. In this case, Quorn will help us provide our supporters with more sustainable food alternatives on matchdays. “We look forward to providing a platform to help our fans, employees and playing staff make positive contributions to tackling climate change while at the same time considering their health and wellbeing.” Gill Riley, marketing director at Quorn, said: “Our partnership with Liverpool FC is very important to our Quorn vision, which is to provide food that is healthy for our families and the planet. We also want to understand the positive impact Quorn’s super-protein can have on elite sports performers, so working with LFC and its world-renowned nutritional experts will be fundamental in the next phase of our sports science research.” For more information contact: Liverpool FC PR Office Tel: +44 151 432 5686, Email: PR-Department@liverpoolfc.com Quorn PR press office For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ https://www.quorn.co.uk/files/content/Sustainable-Development-Report2019.pdf

21 May 2020

Quorn protein builds muscle better than milk protein - study published in the AJCN

22 May 2020: Data published today in the American Journal of Clinical Nutrition (AJCN) demonstrates mycoprotein is a more effective source of protein to support post-exercise muscle building compared to milk protein. A study from the University of Exeter has found that mycoprotein, the protein-rich food source that is unique to Quorn™ products, stimulates post-exercise muscle building to a greater extent than milk protein. The results, published in the respected American Journal of Clinical Nutrition showed that while those who ingested milk protein increased their muscle growth rates by an average of 60%, those who had mycoprotein increased their muscle growth rates by more than double this – showing that mycoprotein, the main ingredient in all Quorn products, may be a more effective source of protein to promote muscle growth. The study evaluated the digestion of protein, which allows amino acids (the building blocks of protein) to increase in the bloodstream and then become available for muscle protein building. This process was measured in 20 healthy, trained young men at rest and following a bout of strenuous resistance exercise. The young men performed the exercise and were then given either milk protein or mycoprotein. Their muscle building rates were then measured using ‘tracers’ in the hours following protein consumption. Animal proteins like milk are an excellent source for muscle growth, so they provide a useful comparison for testing other protein sources. “These results are very encouraging when we consider the desire of some individuals to choose non-animal derived sources of protein to support muscle mass maintenance or adaptations with training. Our data show that mycoprotein can stimulate muscles to grow faster in the hours following exercise compared with a typical animal comparator protein (milk protein) – we look forward to seeing whether these mechanistic findings translate to longer term training studies in various populations” said Benjamin Wall, Associate Professor of Nutritional Physiology, University of Exeter. Tim Finnigan, Chief Scientific Adviser for Quorn Foods, said “We’re excited to see this data being published by the University of Exeter in the AJCN. In a world where many people are trying to cut back on their meat consumption, either for environmental or health reasons, we’re happy to be able to offer an alternative protein that can provide exceptional nutrition and muscle growth, all while being meat-free”. A recent YouGov report analysing the dietary habits of the UK population shows that 14% of people now identify as Flexitarian.¹ These results show that Quorn can be used as a good source of protein in a flexible diet, to suit each individual needs and goals. The British Nutrition Foundation already recommends mycoprotein as a good source of dietary protein, both for everyday life and for sport and exercise. However, in the UK roughly a third of total protein consumption comes from meat products – and increasing meat intake may have serious consequences for public health and for the environment. Quorn’s mycoprotein represents a good “alternative” source of protein. For more information about Quorn Food’s research into the impact of mycoprotein on health, please visit our nutrition website, www.quornnutrition.com. -Ends - For more information please contact quorn@taylorherring.com or 0208 206 5151 About Quorn: Quorn™ Foods is a global market leader in healthy, sustainable protein. Headquartered in Stokesley, North Yorkshire, the company offers a wide range of great-tasting products to appeal to the rapidly expanding group of people wanting to reduce their meat consumption. The company employs around 800 people and exports to 20 countries around the world, including Australia, South Africa and the USA. Quorn™ is one of the UK’s top 50 FMCG brands. Quorn™ Foods Ltd is the reporting group which includes a main trading company, Marlow Foods Ltd. Quorn™ Foods Ltd encompasses all international operations of Quorn™ and Cauldron™. About the University of Exeter The University of Exeter is a Russell Group university that combines world-class research with very high levels of student satisfaction. Exeter has over 21,000 students and is in the top one per cent of universities worldwide. Exeter is also ranked 10th in the Guardian University Guide 2020 and 14th in The Times and The Sunday Times Good University Guide 2018. In the 2014 Research Excellence Framework (REF), the University ranked 16th nationally, with 98% of its research rated as being of international quality, while in 2017, Exeter was awarded a Gold rating in the Teaching Excellence Framework (TEF) assessment. Exeter was named The Times and The Sunday Times Sports University of the Year 2015-16, in recognition of excellence in performance, education and research. Exeter was The Sunday Times University of the Year 2012-13. The University launched its flagship Global Systems Institute in 2018, a world-class, interdisciplinary community of researchers, students, citizens and partners that will solve global challenges through transformative research and education. This follows recent investments of more than £350 million worth of new facilities across its campuses in recent years; including the Living Systems Institute in 2016 in Exeter, and the Environment and Sustainability Institute on the Penryn Campus in Cornwall, together with new student services hubs, and new facilities for Biosciences, the Business School and Renewable Energy. www.exeter.ac.uk ¹ YouGov. Is the future of food flexitarian? White Paper 2019. https://campaign.yougov.com/rs/060-QFD-941/images/Is%20the%20future%20of%20food%20flexitarian.pdf

8 April 2020

Quorn unveils carbon footprint labelling of its products and calls on other brands to follow suit as it launches new campaign to help consumers battle climate change

Leading meat-free brand aims to better inform consumers on sustainable food choices. Quorn, the biggest meat alternative brand in the world, is introducing carbon footprint data for sixty per cent of its product volume, with the aim of better informing people who want to understand the environmental impact of the foods they buy, as they recognise food’s impact on climate change. From today, ‘Farm to Shop’ carbon footprint data, certified by the Carbon Trust, will be available for Quorn’s top 30 selling products. Initially available on the Quorn website, the carbon footprint data will be rolled out onto packaging later in 2020. This marks the start of a trailblazing new Quorn campaign as we enter a new decade that requires more focus on how food choices can impact climate change. TV advertising will launch this weekend highlighting how easy it can be to make family favourite meals with products such as Quorn Mince as a “step in the right direction” when it comes to climate change, due to its low carbon footprint. This comes at a time when 50% of consumers state they eat meat free for environmental reasons, and 64% of consumers state that they want to reduce their carbon footprint to protect the planet for future generations (YouGov). The carbon footprint labelling will feature on the British brand’s most popular and long-standing ranges, including Quorn Mince, Quorn Crispy Nuggets and Quorn Sausages plus innovations introduced recently in 2019, such as Quorn Ultimate Burger and Quorn Wonder Grains. One hundred per cent of Quorn’s products are produced in the UK. Quorn is the first meat free food manufacturer in the world to take the leap and introduce third party carbon footprint accreditation via the Carbon Trust. Furthermore, the brand was the first food manufacturer to go through the Carbon Trust’s Climate Leadership Framework, to help Quorn identify a roadmap towards achieving net zero emissions. In 2018 alone, Quorn Foods’ products enabled savings of 200,000 tonnes of CO2e compared to meat equivalents, with the greenhouse gas impact of Quorn mycoprotein, the unique protein in all Quorn products, being 90% lower than beef¹. Peter Harrison, CCO of Quorn Foods, said: “For over 30 years, we have been proudly delivering Healthy Protein for a Healthy Planet. Quorn is proven to provide significant health and environmental benefits and today we’re delighted we can offer carbon footprint data to our customers, whom we know are actively trying to find ways to reduce their impact on the planet. “This is about giving people the information needed to make informed decisions about the food they eat and the effect it has on our planet’s climate – in the same way that nutrition information is clearly labelled to help inform decisions on health – and we’re asking other brands to get on board with us. He added: “Currently no RDAs exist for carbon emissions, but we hope that if other food brands follow suit, we will be able to make better comparisons in our shopping baskets.” Hugh Jones, Managing Director, the Carbon Trust, said: “We are really excited to be working with Quorn to certify their product carbon footprint data and help improve communication to its customers. It’s really important that consumers have robust information to help inform their purchases and we’re pleased to be able to work with Quorn on this.” For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹Carbon Trust data: Mycoprotein vs. UK Beef

31 January 2020

Quorn driving success for the ‘vegan high street’

Quorn’s game changing protein contributes to a record-breaking Veganuary, with nationwide rollout of KFC’s vegan burger and another sell-out for Greggs 31st January, 2020- Following a hugely successful Veganuary, with a record 350,000 UK consumers taking part, Quorn Foods has been powering the high street across multiple retailers with arguably the best protein available for vegans, vegetarians and meat-reducers alike. A year after the launch of the famous Vegan sausage roll, Greggs debuted the Vegan Steak Bake (VSB) featuring bespoke Quorn vegan pieces. The high street giant has claimed that the popularity of the item has been bigger than expected. According to YouGov BrandIndex data, Greggs’s Vegan Steak Bake launch has been one of the most successful Veganuary new product releases this year.¹ On the same day, there was the return of KFC’s pilot sell-out, the Vegan Burger, now permanently on-menu nationwide. The burger features a unique Quorn Vegan Fillet, coated in the Colonel's Original Recipe. Quorn also launched into leading coffee retailer, Costa Coffee providing Vegan Smoky Ham for their vegan toastie available across an impressive 800 outlets. Other Quorn collaborations include Pizza Hut, Wetherspoons and Stonegate Pubs. It comes at a time when Deliveroo have reported a 330 per cent jump in plant based orders. Some critics may wonder why these retailers are so keen to collaborate with Quorn. The reasons are simple, it’s the best-known meat free brand in the UK², with 1 in 4 people eating it on a regular basis, and it has a proven track record of providing delicious products that replicate their favourite foods, helping people to adopt meat free diets. So, these collaborations help people who are meat reducing, do it in their favourite food outlets, enjoying the food they love…simple. Quorn recently launched a new above the line campaign, ‘A Step in the Right Direction’, with the aim of helping consumers to reduce their carbon footprint through their favourite meals. 60 per cent of Quorn’s product volume is now carbon-labelled ‘farm to fork’, the first meat free food manufacturer in the world to take the leap. Hot on the heels of these launches, this month YouGov announced its annual Buzz Rankings for 2019³ – which saw Quorn ranked #1 across all brands tracked in the chilled/frozen foods sector for the second year running, a direct result of the work Quorn has done in 2019 to broaden its portfolio. Peter Harrison, Chief Commercial Officer, Quorn Foods says: “We are helping consumers to enjoy delicious meat free foods in the high street and the consumer response and subsequent sales across the likes of KFC, Gregg’s and Costa proves that we are doing something right. Whatever motivation the consumer has for meat reducing, it will be much easier to do, if great quality and well-known meat free products are available in their favourite food outlet, whether you are buying your morning coffee, lunch on the run through to your weekend takeaway. “We’re collaborating with more food providers, as we all are working towards a common goal of delicious everyday affordable meat free meals.” The Quorn website now features a NEW easy Eating Out hub, listing restaurants that have a Quorn collaboration, so that you can find a delicious vegan option when you’re on the go. For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ https://yougov.co.uk/topics/food/articles-reports/2020/01/13/veganuary-do-brands-benefit ²Quorn Brand Awareness 88% (YouGov January 2020) ³https://www.brandindex.com/ranking/uk/2019-buzz/category/chilled-frozen-foods

15 December 2019

Pop Open Quorn’s New on the Go Southern Fried Snack This New Year

Quorn Southern Fried Poppers set to hit shelves on 2nd January 2020 Snacking is something that we all love! In fact, whether it be sweet, savoury, hot or cold, 66% of adults admit to snacking at least once every day!¹. And yes, whilst the habit of snacking is easy to practice, the choice of choosing which delight to devour is always far more challenging. Well, stress no more as Quorn is on hand to make that decision a whole lot easier with NEW Quorn Southern Fried Poppers; high in fibre and made with sustainable protein, the bite-sized savoury snack is guaranteed to make your taste buds pop! Quorn’s NEW Southern Friend Poppers are available from the chilled meat free aisle in Sainsbury’s main and local stores from 2nd January. (60g, RRP: £1.25) Think popcorn chicken but deliciously meat-free and boasting ample nutritional benefits. These mini bites are perfect as a snack or family treat. Coated in a southern fried crispy breadcrumb coating with a wonderfully succulent Quorn centre. Not only are they high in protein and fibre but they are also low in saturated fat and contain no soy. This means meat-reducers across the country can take comfort in their snacking choice being nutritious yet satisfying! Whether needed for a mid-afternoon boost, a pre or post gym hit, or a supplement to your lunch, these little wonders will truly appease every hangry snacker. Registered by the Vegetarian Society this new wonder from the UK’s favourite meat-free brand, will leave you not wanting to share and wishing that you’d picked up more than one pack! For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹Mintel Consumer Snacking UK (2019)

31 August 2019

Nacho Ordinary Tex-Mex: Quorn Launches NEW Vegan Mid-Week Winners

Totally Vegan Quorn Spicy Tortilla Escalopes and Crunchy Tex Mex Nuggets Tex-Mex food never fails to satisfy but can be heavy on meat and largely calorific. Well, say hello to a NEW, yet nacho ordinary Tex-Mex: Quorn, the UK’s favourite meat-free brand, is introducing Totally Vegan Quorn Spicy Tortilla Escalopes and Crunchy Tex-Mex Nuggets. Short on calories, big on flavour, totally meat-free and made with a healthy source of protein, which is better for you and the planet. Quorn’s NEW Vegan Spicy Tortilla Escalopes and Vegan Crunchy Tex Mex Nuggets are available from the chilled aisle in major supermarkets nationwide from September 2019. If, like the majority of the country (52%)¹, you and your family are now seeking to reduce your meat intake then these new arrivals should definitely be on your weekly shopping list. Mix up your midweek meals and recreate Tex-Mex favourites at home, whether in a wrap with guac or served with salsa and salad. NEW Quorn Totally Vegan Spicy Tortilla Escalope launching October, 220g (Serves two) (RRP: £3.25) -citrus infused Quorn fillets, coated in an irresistible nacho crunchy crumb, are destined to be a mid-week winner. Totally Vegan Spicy Tortilla Escalopes are a great source of protein, high in fibre, low in saturated fat and contain no soy. Oven ready in just 16 minutes and under 250 calories per serving. Serve with a squeeze of lime and a colourful Mexican salad. NEW Quorn Vegan Crunchy Tex-Mex Nuggets launching September, 200g (RRP: £3.00) – a twist on the original best-selling Quorn Crispy Nuggets, these new nuggets are coated in a scrummy spicy breadcrumb made with quinoa, oats, barley & linseed. At just 200 calories per portion, Quorn Crunchy Tex-Mex Nuggets are also a source of protein, low in saturated fat, high in fibre and contain no soy. Oven ready in just 12 minutes. Serve with a choice of fresh dips to get any party started. Approved by the Vegan & Vegetarian Society, these new Quorn additions carry the Totally Vegan Trademark Logo making them even easier to spot when you’re dashing down the chilled aisle in your supermarket. For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ YouGov December 2018 Survey

2 July 2019

Quorn protein builds muscle better than milk protein

Data presented at the European College of Sport Science (ECSS) conference demonstrates Quorn mycoprotein is a more effective source of protein to support post exercise muscle building compared to some animal proteins. A study from the University of Exeter has found that Quorn mycoprotein, the protein-rich food source that is unique to Quorn™ products, stimulates post-exercise muscle building to a greater extent than milk protein. The study evaluated the digestion of protein, which allows amino acids (the building blocks of protein) to increase in the bloodstream and then become available for muscle protein building in 20 healthy, trained young men at rest and following a bout of strenuous resistance exercise. The young men performed the exercise and were then given either milk protein or Quorn mycoprotein. Their muscle building rates were then measured using stable isotope labelled ‘tracers’ in the hours following protein consumption. Animal proteins like milk are an excellent source for muscle growth, so they provide a useful comparison for testing other protein sources. The results showed that while those who ingested milk protein increased their muscle building rates by up to 60%, those who had Quorn mycoprotein increased their muscle growth rates (MGRs) by more than double this – showing that Quorn mycoprotein, the main ingredient in all Quorn products, is a more effective source of protein to promote muscle growth. “These results are very encouraging when we consider the desire of some individuals to choose non-animal derived sources of protein to support muscle mass maintenance or adaptations with training. Our data show that Quorn mycoprotein can stimulate muscles to grow faster in the hours following exercise compared with a typical animal comparator protein (milk protein) – we look forward to seeing whether these mechanistic findings translate to longer term training studies in various populations” said Benjamin Wall, Associate Professor of Nutritional Physiology, University of Exeter. Tim Finnigan, Chief Scientific Adviser for Quorn Foods, said “We’re excited to see this data being presented by the University of Exeter at ECSS. In a world where many people are trying to cut back on their meat consumption, either for environmental or health reasons, we’re happy to be able to offer an alternative protein that can provide exceptional nutrition and muscle growth, all while being meat-free”. Recent research has suggested that current recommendations for protein intake are too low - some scientists have calculated that minimum protein requirements could have been underestimated by as much as 30-50% in some populations.¹ The British Nutrition Foundation already recommends Quorn mycoprotein as a good source of dietary protein, both for everyday life and for sport and exercise. However, in the UK roughly a third of total protein consumption comes from meat products – and increasing meat intake may have serious consequences for public health and for the environment. A pivot to “alternative” sources of protein therefore may be advisable – and Quorn mycoprotein is well placed to fill the gap. ¹ Pencharz PB, Elango R, Wolfe RR. Recent developments in understanding protein needs - How much and what kind should we eat? Appl Physiol Nutr Metab 2016;41(5):577-80. For further information: University of Exeter Press Office +44 (0)1392 724828 pressoffice@exeter.ac.uk About the University of Exeter The University of Exeter is a Russell Group university that combines world-class research with very high levels of student satisfaction. Exeter has over 21,000 students and is in the top one per cent of universities worldwide. Exeter is also ranked 10th in the Guardian University Guide 2020 and 14th in The Times and The Sunday Times Good University Guide 2018. In the 2014 Research Excellence Framework (REF), the University ranked 16th nationally, with 98% of its research rated as being of international quality, while in 2017, Exeter was awarded a Gold rating in the Teaching Excellence Framework (TEF) assessment. Exeter was named The Times and The Sunday Times Sports University of the Year 2015-16, in recognition of excellence in performance, education and research. Exeter was The Sunday Times University of the Year 2012-13. The University launched its flagship Global Systems Institute in 2018, a world-class, interdisciplinary community of researchers, students, citizens and partners that will solve global challenges through transformative research and education. This follows recent investments of more than £350 million worth of new facilities across its campuses in recent years; including the Living Systems Institute in 2016 in Exeter, and the Environment and Sustainability Institute on the Penryn Campus in Cornwall, together with new student services hubs, and new facilities for Biosciences, the Business School and Renewable Energy. www.exeter.ac.uk

27 May 2019

Lunch just got wonderful with Quorn

Quorn announces game-changing food cupboard range, set to make lunch kinder to your health and the planet. On a quest for a quick, easy and healthy way to meat reduce with a protein packed, meat-free lunch? Lunch has just got a whole lot more wonderful. For the first time, Quorn, the UK’s favourite meat free brand is launching into the supermarket’s food cupboard aisle with three new ranges; NEW Quorn Wonder Grains, Quorn Lunch Bowls and Quorn Strips, as part of a range of eight brand new products, just in time for World Meat Free Week 17th to 23rd June. Making lunchtimes deliciously meat-free has never been so easy. Whether you’re having lunch “al-desko”, out in the park, traveling further afield, or need a quick solution to an evening meal, the new flavoursome range means no more compromise when it comes to quick and healthy meat free lunches and suppers. With a variety of cuisines to choose from, packed with flavour, protein, and ready in minutes - now you can get a whole lot more out of your lunchtimes. With no need for refrigeration, the Quorn food cupboard range is set to meet growing demand for delicious and convenient, meat free lunches and evening meals as the majority of the UK now reduce their meat intake. Accredited by the Carbon Trust, an independent third party; Quorn is helping you to eat healthy protein for a healthy planet. NEW Quorn Thai Wonder Grains, Mexican Three Bean Wonder Grains and Mediterranean Wonder Grains, 200g (RRP: £2.19) – Ready to eat, the new easy way to meat reduce during a mid-week lunchtime, wherever you are. Quorn pieces carefully seasoned and infused with vibrant Thai, Mexican and Mediterranean flavours, mixed with nutritious grains, vibrant herbs and spices for a deliciously healthy and versatile lunch option. Wonderful hot or cold, simply stir and enjoy. NEW Quorn Lentil & Chickpea Bowl, Chilli Bowl, Biryani Bowl, 300g (RRP: £2.29) – hearty nutritious bowls for a warming lunch ready in just two minutes. Made with Quorn and a nutritious range of pulses why not make every lunchtime a special occasion with a Quorn Biryani Bowl for a taste of the Indian subcontinent. Or Quorn Chilli Bowl - a rich, hearty meat free meal packed with flavour and a kick of chilli. NEW Quorn Smoky Fajita Strips, Quorn Spicy Tikka Strips, 180g (Serves 2) (RRP: £2.99) – from salads to pastas, made with trusted sustainable protein and low in saturated fat. Try adding Quorn Smoky Fajita Strips for its smokiness, or mildly spiced Quorn Spicy Tikka Strips and salad to a wrap. NEW Quorn food cupboard range includes Quorn Thai Wonder Grains and Quorn Spicy Lentil & Chickpea Bowl and is set to bring delicious meat free lunches to vegetarians and meat reducers alike. Available from the food cupboard aisle in major supermarkets nationwide from June (RRP £2.19-£2.99). For more information please contact quorn@taylorherring.com or 0208 206 5151

15 November 2018

The world’s biggest meat alternative production facility opens in the heart of the North East

Quorn Foods is the world’s leader in meat alternatives with a vision to create better protein for people and the planet, addressing global health and sustainability issues. Today (15 November 2018) the world’s biggest meat alternative production facility officially opens at Quorn Foods’ Belasis site in Billingham, in the North East. The factory expansion of 9,500m2 will double production capacity of Quorn’s core products, adding approximately 20,000 tonnes per annum. It is part of a £150m investment by Quorn Foods, reflecting an increase in flexitarian and vegan diets, and the fact that the UK is the most advanced meat-free market in the world¹. The state of the art production facility will produce 1.33M packs of Quorn® products per week, equivalent to the meat produced by 1,600 cows².The efficiency improvements the expansion will deliver will help Quorn Foods continue to reduce its carbon emissions per tonne of food produced, already down by 35% since 2012. Opening the facility, Tees Valley Mayor Ben Houchen said: “Huge household-name businesses are thriving in this region. Quorn Foods’ products are sold around the world, making it an important part of our export economy. It is just one example of how our skills base will help businesses and with them, our region, succeed in an outward-looking post-Brexit world. “This new multi-million-pound facility, which will double Quorn Foods’ output, shows the firm’s confidence in our area as a great place to invest and do business. It brings with it good jobs, better working practices and the potential for further investment - all central to our aim of driving forward a high-growth, high-wage, low-welfare economy.” Quorn Foods Chief Executive Kevin Brennan says: “We are the world leader in meat alternatives and have seen our business grow by 16% in the last year. We see decades of growth ahead of us as consumers respond to growing environmental concerns around meat production. We provide dramatic sustainability benefits compared to meat and with this new facility will enhance those benefits further. Sustainability is at the heart of our organisation and we are committed to ensuring we are being responsible with the carbon footprint of our business.” The move closely follows Quorn Foods’ elimination of 297 tonnes of non-recyclable plastic from its supply chain and the pledge to achieve 100% recyclable, reusable or compostable packaging by 2025. With scientists predicting a climate change point-of-no-return as early as 2035, flexitarian and meat-free diets have an important role to play. The green-house gas emissions from a bag of Quorn Mince are 95% lower than beef mince. The factory expansion builds on Quorn Foods’ strongest ever year of growth, a £7m investment in a Global Innovation Centre at its Stokesley headquarters, and sees the company stay on track to become a billion-dollar business by 2027. For more information please contact quorn@taylorherring.com or 0208 206 5151 ¹ Consumption per capita MAT to June/July 2018 ² A cow will provide around 225-250 kg of meat for sale (roughly half its body mass) iGrow - Rosie Nold Animal Science Assistant Department Head & Associate Professor

24 September 2018

Quorn Foods is committing to halving food waste

Quorn Foods is proud to be committing to the brand new WRAP initiative, aiming to make a significant step towards reducing food waste. As a member of WRAP, Quorn Foods is committed to driving down UK’s annual £20 billion food waste bill, equivalent to more than £300 per UK citizen. The company, alongside other major retailers and food businesses, is committed to the Target-Measure-Act approach and is to report on food waste by September 2019. Quorn Foods is taking a ‘farm to fork’ approach to commit to a ground-breaking Food Waste Reduction Roadmap Today (25 September 2018), Quorn Foods has committed to a set of ambitious milestones to tackle the UK’s food waste mountain, as part of WRAP (Waste & Resources Action Programme). The company is extremely proud to be a part of this wide and ground-breaking move as part of its wider sustainability strategy. The roadmap encompasses the entire supply chain from field to fork, and clearly shows the actions to be taken to address food waste from our own operations, and by working with our suppliers. As part of the WRAP announcement, Quorn Foods will also engage with customers and suppliers to help reduce their food waste. The Roadmap has the support of the UK’s largest food trade bodies, numerous businesses across the food supply chain, Defra, and the Welsh and Scottish Governments. Widespread adoption of “Target, Measure, Act” is vital to achieve national policy objectives and targets on food waste reduction. In line with the Target, Measure, Act, Quorn Foods is therefore committed to: Target – Setting a food waste reduction target for our UK operations, to reduce food waste across our operations by 50% by 2030. Measure – Measuring our progress in a consistent way and sharing our learnings. Act – Reducing further our own food waste, working in partnership with suppliers and helping consumers reduce food waste at home. Quorn Foods strongly supports this initiative as part of its wider sustainability strategy. By 2050, the world population is set to increase to over nine billion, 30% higher than today. In order to feed this larger, more urban population, we not only need to address the pressing issue of food waste, but also to increase the consumption of varied protein sources. We are extremely proud to be taking a different approach to making protein, producing less GHG emissions, as well as using less land and water. Quorn Foods therefore is making it a priority to lower its carbon footprint, reduce relative water usage amongst our main manufacturing sites and be energy-efficient during our production process. What’s more, in 2015 we achieved zero waste to landfill at our Stokesley site and our Methwold site followed closely, with 99% of waste avoiding landfill. However, our sustainability journey still continues. Kevin Brennan, the CEO of Quorn Foods, explains: “WRAP and IGD are now mobilising the industry leaders to create a new and brave sector-wide roadmap. It’s an exciting and inspiring move and Quorn Foods is extremely proud to be supporting this initiative. It is vital to clearly identify what our industry has to do in order to achieve this ambitious, yet pressing goal of driving down the amount of food that currently goes to waste”. For more information please contact quorn@taylorherring.com or 0208 206 5151 Background The UK has had policies aimed at reducing food waste in place since 2007 and food waste prevention targets under a series of voluntary agreements managed by WRAP; Courtauld Commitment One, Two and Three and the Hospitality and Food Service Agreement. WRAP reported on progress against each of these and will detail progress against the Roadmap through the current Courtauld Commitment 2025, which builds on previous achievements. WRAP is a not for profit organisation founded in 2000 which works with governments, businesses and citizens to create a world in which we source and use resources sustainably. Our impact spans the entire life-cycle of the food we eat, the clothes we wear and the products we buy, from production to consumption and beyond. IGD is a research and training charity which sits at the heart of the food and grocery industry. It has a trading subsidiary that provides commercial services. The profits from these commercial services fund the charity. As a charity we exist to upskill people working in or looking to join the food and grocery industry. We also manage initiatives driven by research and best practice relating to science, technology or economics in the food industry.

22 July 2018

Quorn Foods sees continued global growth in 2018

Quorn Foods sees continued global growth of 12% in 2018 and invests £7 million in new Global Innovation Centre in North East Quorn Foods is an international food business with a vision to create better protein for you and the planet, addressing global health and sustainability issues. Today (23 July 2018) Quorn Foods announces its H1 2018 results, with like-for-like sales totalling £112m for the first six months of the year, up 12% on the same period in 2017. This growth builds on Quorn Foods’ strongest ever year of growth in 2017, and sees the company stay on track to become a billion dollar business by 2027. Core to Quorn Foods’ growth strategy is ongoing investment in innovation and technological capability. Today, Quorn Foods is proud to announce a further £7million investment in a new Global Innovation Centre at its headquarters in the North East, creating a high tech British powerhouse and maintaining Quorn’s innovation leadership in the meat-free industry. This high tech facility will break ground at the end of this summer, and enhance capability in both core protein fermentation, the heart of the Quorn Foods’ success, and innovation capability to develop new and better products. Quorn® has already created over 100 jobs in the last year as it expands and expects to continue job creation, particularly in the STEM area as it brings the new facilities on line. There is a clear global trend towards meat alternatives as consumers grow concerned about the health and environmental issues associated with excessive meat consumption. Around the world the meat-free category is growing rapidly, typically between 10% and 20%, and even a developed market like the UK is up 15%. “With category momentum we are confident we can become a $1bn business in under 10 years”, says Quorn Foods Chief Executive Kevin Brennan. “We are seeing lots of Silicon Valley investment and hype in this space but we have already built up 30 years of expertise in the meat-free category. With our renewed investment in R&D we expect to lead the way for decades to come. We hope to demonstrate that there are great British businesses in the North that can win on a global stage. We are already seeing amazing growth internationally: Australian sales are up 50% and US sales are up 23%. In the US supermarket giant Kroger, we now have the fastest selling product in the category. With continued investment we believe we can continue this level of performance.” For more information please contact quorn@taylorherring.com or 0208 206 5151

6 June 2018

Quorn makes first steps to remove black plastic from packaging, eliminating 297 tonnes of non-recyclable plastic from its supply chain

As a brand dedicated to sustainability, Quorn leads® the industry in the reduction of non-recyclable plastic waste and moves one step closer to achieving 100% recyclable, reusable or compostable packaging by 2025. Today (6 June 2018) Quorn announces its ground-breaking move to eliminate more than 297 tonnes of black plastic packaging from its supply chain by the end of June 2018. This step is part of the wider focus of the Quorn brand to be a leader in sustainable nutrition and is the first such significant effort to reduce, and eventually eliminate, black plastic from its supply chain by a major food brand. Quorn is proud to take a different approach to making delicious and nutritious foods. Using an alternative, high quality protein source, Quorn is at the forefront of diversifying the modern diet, as the fastest growing food brand in the UK*, whilst improving the wellbeing of the environment and our planet, and creating more sustainable solutions for food security. With the April 2017 WRAP announcement that black plastic was not being recycled by local authorities instead being sent to landfill, the company’s packaging strategy group met to formulate a plan to remove black plastic from its supply chain as quickly as possible. As a result, Quorn is pleased to announce its ongoing plans to eliminate unrecyclable black plastic from its products. Since April 2018, black plastic has been phased out of the majority of Quorn packaging, including some of its bestselling products such as chilled Quorn Mince and Pieces. In June 2018, in-store packaging of the vast majority of the chilled range will move to white and opaque recyclable plastics. This change will replace 297 tonnes of black plastic with clear and opaque, recyclable alternatives, supporting the WRAP initiative against unsustainable packaging. Quorn, the brand that offers a delicious, nutritious protein source, is highly sustainable, with products like Quorn Mince producing 95% less GHG emissions, 94% less land usage and 92% water usage than the beef mince equivalent. The brand, which is exported globally to 20 different markets, is black plastic free because it is impossible to recyle black plastic in the UK. As the first global meat alternative brand to be awarded the Carbon Trust’s Carbon Footprint, this initiative will also improve the brand’s sustainable credentials further. Quorn Foods CEO, Kevin Brennan said “As a founding signatory of WRAP’s UK Plastic Pact, we are very excited to announce this positive change towards increased sustainability of our products. Moving so quickly to remove black plastic is a significant challenge, but one that, as a sustainable company, we view as being of the utmost importance. We view this as the right thing to do, despite the six-figure cost. Our customers will be able to continue enjoying Quorn as part of a balanced and healthy diet, knowing that we are committed to reducing all forms of food waste in our supply chain and to promoting and advancing sustainability without passing the cost onto consumers”. For more information please contact quorn@taylorherring.com or 0208 206 5151

11 April 2018

Quorn launches THREE new products to put a Spring in your step!

From Sweet & Smoky Strips to Thai Aromatic Bites, Quorn® will have your taste buds tingling with delectable new range. It’s official. 2018 is the year that flexitarian diets become part of the mainstream. Recent research from Kantar reveals how nearly a third (29%) of evening meals in Britain are now vegetarian. To help keep your meat-free meals versatile and delicious, Quorn are welcoming three brand new products to its snacking, chilled and frozen ranges this spring! • Quorn Thai Aromatic Bites, MRRP £2.25 • Quorn Sweet & Smoky Strips, MRRP £2.00 • Quorn Buttermilk Bites, MRRP £2.00 The Chilled Line: Revolutionising the Quorn snacking range, the new Thai Aromatic Bites are ready to eat straight out the pack or delicious heated up. With flavours of chilli, ginger and lemongrass, these little bites pack a punch of Thai flavour and are high in protein and fibre to make for guilt-free snacking. Available in Sainsbury’s from 10th April. The Frozen Range: Quorn Buttermilk Bites are perfect for hungry little mouths! These succulent bites in a crunchy buttermilk coating make a tasty family snack that is high in protein and low in saturated fat. Swap the Crispy Nuggets in this recipe to make Kebabish Style Buttermilk Bite Pittas - an irresistible combination of the Buttermilk Bites with crunchy tomato, refreshing parsley and mint, served with cool yoghurt and encased in a soft pitta bread. The Quorn Sweet & Smoky Strips make for a brilliant addition to any fajita, stir fry, pasta or salad recipe. High in protein, a source of fibre and low in saturated fat, serve with a fresh salad or a selection of green vegetables for a great tasting, healthy mid-week dinner option. Both available from 16th April in selected Asda stores & Ocado. For more information please contact quorn@taylorherring.com or 0208 206 5151

2 April 2018

Quorn extends LTA partnership with High Performance Team collaboration

Quorn® has renewed its partnership with the Lawn Tennis Association (LTA) for another five years __First time Quorn will be working with the LTA High Performance Team___ Partnership includes continuation of the successful Quorn Family Tennis Cup and sponsorship of all LTA grass court events London, 22nd March – TODAY Quorn is proud to announce that it has renewed its successful partnership with the LTA for a further five years. The partnership will see Quorn continue to be the title sponsor of the Quorn Family Tennis Cup, as well as sponsorship of all LTA grass court events, sampling at The Queen’s Club Championships and, for the first time, a partnership with the LTA High Performance Team specifically to test and research how Quorn mycoprotein, the main protein source used in all Quorn products, supports the growth of muscle mass and bioavailability of protein. James Mercer, Commercial Director at the LTA said: “We are delighted that Quorn will continue its partnership with the LTA and stay with our family of sponsors. The Quorn Family Tennis Cup is a strategic priority for British Tennis which has helped us to get more people playing tennis and we’re keen to understand the benefits of Quorn for elite sports performers.” Working with the LTA High Performance Team will give Quorn an opportunity to further develop the research it has started wth Exeter University, which discovered that protein found in Quorn foods may be just as good for building muscle mass as animal proteins. Researchers from Exeter University compared whey protein with Quorn mycoprotein and found equivalent bioavailability. The partnership with the LTA High Performance Team will include a commitment to continuing their applied research into this area, and use of Quorn within the dietary programmes of its high performance athletes. Over 10,000 families across the UK have taken part in the Quorn Family Tennis cup since it launched in 2015, either at LTA grass court events or at local tournaments. The renewal of the Quorn title sponsorship means more fit and active families will have the opportunity to take part in informal and fun competitions for the next fiveyears, as well as being encouraged to eat a healthy protein source with products such as Quorn Mince and the Quorn snacking range. For more information on how to enter visit: https://www.lta.org.uk/competitions/family/quorn-family-tennis-cup/ This partnership also sees Quorn continuing its sponsorship of all LTA grass court events, and sampling atThe Queen’s Club Championships, where tennis enthusiasts in attendance throughout the week can enjoy free Quorn samples, and take part in the interactive hub. Peter Harrison, Quorn’s Marketing Director said: “Our partnership with the LTA is very important to our Quorn vision, which is to provide food that is healthy for our families and the planet. We also want to understand the positive impact Quorn mycoprotein can have on the growth of muscle mass, so it’s truly exciting to be able to extend our work with Exeter University.” For more information please contact quorn@taylorherring.com or 0208 206 5151

6 February 2018

Quorn Foods sees 16% Global Growth in 2017

Quorn Foods sees 16% global growth in 2017 fuelled by the rise in vegan & flexitarian lifestyles As an innovative protein alternative to meat, Quorn Foods leads the world in this rapidly growing food category. Today (6 February 2018) Quorn Foods announces its unprecedented 2017 results, with sales totalling £205m for the year. Quorn Foods achieved its strongest ever year of growth in 2017, with an overall growth rate globally of 16%¹. The sustainable and healthy protein company, which exports globally to 20 different markets, is aiming to become a billion dollar business by 2027. The company’s billion-dollar ambition is grounded in the fact that many consumers are now choosing to eat less meat for a combination of reasons. Whilst health is the leading factor, demand is accelerating due to an increased awareness of the environmental impact of meat production. This is leading to a reduction in meat consumption, and in many cases, to a complete shift to vegan diets, underlined by the growing popularity of Veganuary which is now expected to have over 150,000 registered followers globally². “Around the world we are seeing a significant increase in meat-reduction diets, including both flexitarianism and veganism. The vegan trend is something that Quorn Foods is responding to with the launch of more and more vegan products such as Quorn® Vegan Chicken-free Slices, Quorn Vegan Hot and Spicy Burger, and Quorn Vegan Fishless Fingers, which are winning around the world,” said Quorn Foods CEO, Kevin Brennan. “Choosing to eat Quorn products is about more than choosing great tasting food. It’s about a mindful choice to care for your and your family’s health, and also for the health of the planet. What is exciting for us is that Silicon Valley firms keep talking about what they are going to do, whilst we, a great British innovation, are already delivering it having now served over 4 billion meals since launching in 1985. This further underlines our continued success and how much consumers love our products. “I am extremely proud of our growth and the quality of our foods that underpins that growth. At Quorn Foods we continue to take a long term view and we plan to invest heavily into the meat-free category and maintain double-digit growth rates.” Investment in international expansion has paid off with strong growth in Europe (+27%) and beyond. In the US, the biggest export market for Quorn, growth in the grocery sector accelerated to 35% in 2017. Quorn Chicken Style Nuggets are the fastest selling product within the meat-free category at US supermarket giant, Kroger. In addition, Australia continues to enjoy 35% growth, with Quorn Vegan products the fastest selling in the category. This ensures business resilience to the political and economic fallout of any Brexit deal. -Ends- For more information please contact quorn@taylorherring.com or 0208 206 5151 Notes to Editor: ¹Quorn growth equals 15.1% for 2017, Cauldron growth 30.4% for 2017, Cauldron accounts for 8.5% of total sales for 2017 (up from 7.6% in 2016) ²http://www.veganfoodandliving.com/veganuary-2018-record-breaking-year-over-150000-people-taking-part/

30 January 2018

Let the Menu Multiply!

Quorn® launches two new vegan deli lines and two new ready meals so you’re set for lunch and dinner if you’re going meat free this January The trend for meat-free dining boomed in 2017 and doesn’t look set to slow down in 2018. In fact, a recent report states how more of us are choosing meat-reduced diets. To offer even more options for those trying to reduce their meat intake at lunch and dinner times, Quorn is launching four brand new products this coming January, all of which are a delicious source of protein! Vegan Lines: Quorn Vegan Chicken Free Slices Quorn Vegan Smoky Ham Free Slices As the vegan trend continues to boom, Quorn can add some versatility with two new deli lines. Vegan sandwich fillings are hard to come by – or were in 2017 – but Quorn has come up with the ultimate lunchtime solution: Quorn Vegan Chicken Free Slices and Quorn Vegan Smoky Ham Free Slices. Both are high in protein and the Quorn Chicken Free Slices are low in saturated fat, perfect sandwiched with crunchy lettuce and a dollop of vegan mayonnaise. The best bit? They’re both gluten free. Ready Meals: Quorn Oriental Stir Fry Quorn Jambalaya If you’re looking for a fuss-free, delicious meal without the meat or all the messy pots and pans, Quorn’s new Oriental Stir Fry or Jambalaya are the perfect ready meals for you. The Quorn Oriental Stir Fry offers Quorn Pieces in a delicious, sticky yet sweet sauce with a hint of chilli and soy served with egg fried rice and peas. Smoky paprika and tomato flavoured rice meets sweet peppers and Quorn Pieces in the Quorn Jambalaya. Need any more reason to try these divine dishes? They’re both a source of protein, low in saturated fat and all for under 500 calories. Whether you want to whip up a sandwich or kick back with a no-hassle dinner, Quorn’s new products are the perfect addition to the ever-expanding range. All products will be available in stores nationwide from January. For more information please contact quorn@taylorherring.com or 0208 206 5151

12 October 2017

Have a Merry Meat Free Christmas with Quorn

Christmas is a time for family traditions. But with more Brits embracing flexitarian diets than ever before, why not put a vegetarian twist on some of the classics this year? With meat free officially hitting the mainstream, and famous chefs such as Anna Jones and Nigel Slater trying their hand at the alternative Christmas, 2017 is set to see more meat free meals on the festive dinner table than ever before. It’s easy to over-indulge during the festive period, but Quorn’s brand new Gammon Roast and Sausage Rolls offer healthier alternatives that are both sources of fibre and protein. From the big day itself, to all the trimmings and the Boxing Day Buffet, Quorn® has something to suit all taste buds. NEW: Quorn Vegetarian Gammon Roast, MRRP £3.50 NEW: Quorn Sausage Rolls, MRRP £2.49 Quorn Cocktail Sausages, MRRP £1.50 Quorn Vegetarian Bacon Slices, MRRP £1.50 Quorn Pieces, MRRP £2 Quorn Chipolata Sausages, MRRP £2 Quorn Mince, MRRP £3 The Big Day Whether it’s traditional turkey or chicken, or beef or salmon, every family has their own Christmas favourites; but with 83% of British families revealing they enjoy meat free dinners on a weekly basis, why not try jazzing up the main event with a delicious alternative: Quorn’s Vegetarian Gammon Roast! This brand new product serves four per roast and is not only gluten-free, but high in protein and fibre and low in saturated fat. Enjoy the sumptuous and smoky taste of Quorn’s healthier Vegetarian Gammon Roast, at just 121 calories per serving. Trimmings The trimmings are arguably just as important as the main, roasted event! Mouths water at the thought of traditional piping hot pigs in blankets, but this year, why not try this Quorn Pigs in Blankets recipe using Quorn’s delicious Cocktails Sausages and Vegetarian Bacon Slices? Fancy modernising your traditional sausage and onion stuffing? Cut into small chunks, Quorn Pieces and Chestnut Loaf is the perfect, healthier alternative to traditional stuffing. But don’t forget the canapés! Try Quorn’s Sausage Wraps featuring cabbage, apple and nutmeg. The delicious Chipolata Sausages are wrapped in a traditional combination of brie and cranberry, and then encased in a not-so-traditional tortilla wrap. Add some apple and balsamic vinegar to give that special crunch and enjoy with a glass of bubbly! Boxing Day Buffet The food fun doesn’t stop after Christmas Day. Get your family and friends together to indulge once more in a Boxing Day Buffet. Quorn’s new Sausage Rolls offer an herby and succulent bite, wrapped in soft puff pastry – simply warm through and cut into bite-sized chunks to enjoy as a canapé. The best news is, on average you can save nearly 50 calories by switching to Quorn Sausage Rolls over their meat counterparts! Quorn also offer deli options, including the popular Cocktail Sausages and Picnic Eggs, which are the perfect buffet nibbles to accompany homemade Quorn Mini Quiche Lorraine and spicy homemade Quorn Mince and Lentil Bites. Finally, for the pièce de resistance, the Quorn Pieces Festive Roll. Encased in golden, flaky puff pastry, the mushrooms and chestnuts make this a winter classic that’s both big on flavour and makes an impressive centrepiece on the buffet table. For more information please contact quorn@taylorherring.com or 0208 206 5151

24 July 2017

Quorn Foods on course to become a billion dollar business by 2027

Sustainable protein company Quorn Foods posts H1 results putting the brand on course to become a billion dollar business by 2027. Proving flexitarianism is far from a mere food fad; Quorn Foods outperforms many well-loved brands with 19% growth globally in H1 of 2017. Today (24 July 2017) Quorn Foods announces an unprecedented 19% growth in H1 and a new £150m investment in its UK manufacturing facilities, setting the company on course to becoming a billion dollar brand within the next 10 years. The company’s billion dollar potential is rooted in the fact that a ‘flexitarian’ diet is not merely a trend or food fad, but a genuine move to reduce the over consumption of meat and instead choose foods including protein sources that are healthier for you and for the planet. The global population is in desperate need of protein sources that are healthy and sustainable. Quorn Foods is a business that is meeting the needs of a growing demographic who are switching to alternative sources of protein to meat for health or environmental reasons. Quorn® uses Quorn mycoprotein which is low in saturated fat and produces fewer GHG emissions; in fact Quorn mince contains 90% less saturated fat than a meat spaghetti bolognese and 95% lower GHG emissions than beef. “We are proud to be contributing to the UK’s export drive and to be investing in a British innovation that is vital to addressing the future need for protein across a growing global population,” said Quorn Foods CEO, Kevin Brennan. “Our growth will continue as expected, regardless of the Brexit deal that is reached. In fact today’s investment is indicative of our confidence in becoming a billion dollar brand in the next 10 years.” Growth has been strong in the EU, where Quorn Foods continues to invest. The company has however, driven aggressively outside the EU. The US business is up 40%, Australia 35% and Asia, a new market for Quorn Foods, is also succeeding. Quorn Foods is the first global meat alternative brand to achieve third party certification of its carbon footprint figures. Quorn Foods is continually looking to improve the sustainability of its operations so that its products are made with the smallest environmental footprint possible. In 2017, Quorn Foods invested £2m in a new CHP plant, in partnership with Veolia, which resulted in a vast improvement in CO2e savings, 2000 tonnes per year. The 2017 Sustainability Report is also available here For more information please contact quorn@taylorherring.com or 0208 206 5151

21 June 2017

State of the nation's plate revealed

Health-conscious Brits embrace 'flexitarianism' & food trends in a bid to become healthy over skinny Health concerns, sustainable living, social media & foodie trends motivate Brits to shake up eating habits Brits now value being healthy over being slim: three-fifths prioritise health gains above weight loss when changing up their diets Research exposes rising interest in sustainable eating: three-quarters claim eating better for the planet is important to them 'flexitarian' meat-free eating habits officially hit the mainstream 55% of social media users post pictures of their meals at least once a week New research reveals Britons are finally sitting up and taking notice of health warnings, as a huge 70% of British adults claim to have revamped their typical weekly diet to become healthier, according to a poll of over 2,000 Brits, commissioned by Quorn foods. Brits are now officially ditching the scales and prioritising their health gains and wellbeing over weight loss and excessive dieting. 64% of those polled cited improving their health as the main reason for the dietary changes, compared to only 51% who admitted to weight loss as a key motivation. Indeed, it seems the previously emerging ‘flexitarian’ and healthier meat reduction diets are now officially entering the mainstream, with 61% of the nation already eating meat-free dishes week in, week out. Just 28% claim to need meat in the majority of their weekly dishes, with 83% of British families now enjoying a meat-free dinner at least once a week. When asked why we’re making the major change and embracing meat free eating as a day to day habit – 36% of those polled did so for health reasons, closely followed by a quarter (26%) citing eating better for planet and animal welfare. Price and cost came in third place (13%). Recent research conducted by Kantar support the claims, with the World Panel revealing Britons choosing to consume less meat had risen by 2.2 million in the past two years alone. The wider health claims made by those polled are also encouraging. The most common dietary change was to eat more fruit and vegetables (43%), whilst over a third of adults have cut down on their sugar (36%) intake in the past two years. Over a quarter (27%) have reduced their portion sizes. The research also revealed we’re a nation of fully fledged social media ‘food-porn’ fanatics. 55% of all social media users will post a picture of their food at least once a week, with a fifth revealing they’ll post up to three times in just one week. Shockingly, 14% admitted they’d even ordered or purchased specific foods just so they could post about them on social media. To date, there has been nearly 5.7m #avocado on Instagram, compared to just 344k for #brexit. So-called ‘food trends’ and ‘fads’ are also driving the change and inspiring Brits to experiment in the kitchen, as half claimed to buying and trying out recent food trends, such as coconut oil and ‘courgetti’, in their own kitchens. Over half believe incorporating these food trends into their diet will help them become healthier (53%) and one in ten will continue their ‘superfood’ purchases next year. 2018 will continue to see changes with 66% of Brits planning to make further changes to their eating habits in the next year. When questioned about the changes they would like to make, it’s clear sustainability is a real concern for modern households, with three-quarters (73%) stating that eating sustainable foods for the benefit of the planet was important to them. Over a quarter (26%) are already actively looking to waste less food, closely followed a fifth (19%) revealing they will be buying more local produce. It would also appear children are taking more of an interest in what they’re eating. 38% of parents revealed their children had expressed a concern over what is put on the dinner table, with ‘where has it come from’ and ‘how has it been cooked’ now common questions over British teatime. A quarter revealed their child has expressed an interest in healthy eating, so much so that nearly half of all parents (46%) now take more care in the nutritional value of what their children eat over themselves. Peter Harrison, Marketing Director at Quorn Foods said of the findings: “It’s great to see British tea tables becoming healthier, but particularly how the UK is taking a serious interest in eating sustainably. Making a small change such as enjoying a meat-free meal a couple of times a week can genuinely have a huge impact, and it’s fantastic to see more Brits already adopting flexitarian eating patterns for the benefit of both their own health and the planets. It is now recognised on a global scale that we cannot meet current demand for food production. Recent research from WWF has revealed that if we keep going the way we are and continue to eat this much meat, we’ll need three planets to sustain us. Eating the foods we’re eating, at the rate we’re eating them just isn’t feasible long term. Quorn is extremely passionate about providing sustainable nutrition that helps consumers create great tasting meals using products that result in low carbon emissions, a low water footprint and are better for the planet. It’s reassuring to see the research echoes our own ambitions.” For more information please contact quorn@taylorherring.com or 0208 206 5151 About Quorn®: Quorn Foods is a global market leader in healthy, sustainable protein. Headquartered in Stokesley, North Yorkshire, the company offers a wide range of great-tasting products to appeal to the rapidly expanding group of people wanting to reduce their meat consumption. The company employs around 600 people and exports to 16 countries around the world, including Australia, South Africa and the USA. Quorn is one of the UK’s top 50 FMCG brands. Quorn Foods Ltd is the reporting group which includes a main trading company, Marlow Foods Ltd. Quorn Foods Ltd encompasses all international operations of Quorn and Cauldron.

20 June 2017

Quorn embarks on major re-launch this spring

360 approach will see new packaging, website, TV adverts & NPD relaunched from March This March, Quorn® will unveil a £10m brand re-launch looking to inspire even more people to create great tasting meat free meals. The re-vamp will see a new website and re-designed packaging start to hit stockists across the UK from 1st March 2017. Featuring a modern two tone slate and orange design coupled with key taste notes on front of pack, the new look will sit across all Quorn SKU’s. Quorn will also be expanding on its already popular range of Mince, Sausages, Burgers, Deli products and Ready Meals, by introducing new Chilli & Lime Fillets into UK stores from 6th March. The spicy new offering can be used to create delicious meals that are high in protein and low in saturated fat. With the trend towards consumers eating less meat set to boom in 2017, Quorn are getting ready to penetrate the fast growing audience of existing meat eaters, looking to find great tasting alternatives that enable them to eat meals that are better for their families and the planet. The newly expanded range will appeal to those looking to take a balanced approach to their healthy lifestyle, while still being able to create their favourite meals. Peter Harrison, Global Marketing Director, comments: ‘2017 is going to be a huge year for Quorn. Meat Reduction, Vegan, and Vegetarian diets continuously appear to be on an upwards trajectory and I have no doubt that the demand for healthy, sustainable protein sources, such as Quorn, will be at an all-time high on a global scale in the next few years. Our step change towards encouraging consumers to discover Quorn has been developed to appeal to consumers looking to try a wider range of ingredients without compromising on taste. Research has proved consumers are becoming more aware of healthy and sustainable foods when it comes to cooking. We’re confident this modern look & feel from Quorn will appeal to both our existing and new consumers and Quorn will continue to grow in the UK.’ Quorn’s new packaging will hit stores from 1st March. The Chilli & Lime fillets will be available in UK stores from 6th March with an RRP of £2.50 For more information please contact quorn@taylorherring.com or 0208 206 5151 About Quorn: Quorn Foods is a global market leader in healthy, sustainable protein. Headquartered in Stokesley, North Yorkshire, the company offers a wide range of great-tasting products to appeal to the rapidly expanding group of people wanting to reduce their meat consumption. The company employs around 600 people and exports to 16 countries around the world, including Australia, South Africa and the USA. Quorn is one of the UK’s top 50 FMCG brands. Quorn Foods Ltd is the reporting group which includes a main trading company, Marlow Foods Ltd. Quorn Foods Ltd encompasses all international operations of Quorn and Cauldron.

20 June 2017

Quorn adds zest and zing to range with new Chilli & Lime Sliced Fillets

With the trend towards eating less meat booming in 2017, Quorn® has unveiled a new addition to it's expanding great tasting protein range: Chilli & Lime Sliced Fillets. These spicy fillets, marinated with a hint of red chilli & refreshing lime, are great for snacking or adding extra zing to pasta, pizzas, salads and sandwiches for heat fiends looking for extra flavour. High in protein and low in saturated fat, this new addition will make meat reduction even easier for those looking to find healthy, delicious alternatives that enable them to eat meals that are better for their families and the planet. The launch comes off the back of one of the hottest food trends predicted to rise in 2017 – meat reduction. As the UK increasingly starts to reduce its meat consumption, Quorn is offering more products than ever before to make this transition as easy and tasty as possible. Figures released in 2016 by Mintel found that 35% of Britons are eating less meat, this increases to 39% of women, and the numbers were predicted to rise by 10% last year alone. The launch of Quorn’s Chilli & Lime Sliced Fillets coincides with a complete relaunch of the Quorn brand. Featuring sleek new packaging, Quorn is encouraging more and more consumers to discover great tasting, nutritious food and help those looking to eat a little healthier by reducing their meat intake, without compromising on taste. The recipe for a New York Club Sandwich is a simple to make example of how to get creative in the kitchen with Quorn and enjoy a great tasting source of protein. The Chilli & Lime Fillets will be available from 6th March in Sainsbury’s nationwide, RRP £2.50 For more information please contact quorn@taylorherring.com or 0208 206 5151 About Quorn: Quorn Foods is a global market leader in healthy, sustainable protein. Headquartered in Stokesley, North Yorkshire, the company offers a wide range of great-tasting products to appeal to the rapidly expanding group of people wanting to reduce their meat consumption. The company employs around 600 people and exports to 16 countries around the world, including Australia, South Africa and the USA. Quorn is one of the UK’s top 50 FMCG brands. Quorn Foods Ltd is the reporting group which includes a main trading company, Marlow Foods Ltd. Quorn Foods Ltd encompasses all international operations of Quorn and Cauldron.